The campaign was about putting an end to the old status quo and saying a loud and clear "ENOUGH!" to deteriorating health and education services, blood feuds, trafficking and organised crime, poverty and unemployment, discrimination against women and disadvantaged groups, irresponsible politics and political corruption, environmental degradation and slow progress in the area of EU integration.
Kampanja je bila usmjerena na dokidanje statusa quo i slanje jasne i glasne poruke "DOSTA!" stalnom padu kvalitete zdravstvene skrbi i obrazovanja, krvnoj osveti, krijumčarenju i organiziranom kriminalu, siromaštvu i nezaposlenosti, diskriminaciji žena i obespravljenih, političkoj neodgovornosti i korupciji, zagađenju okoliša i slabom napretku na području integracije u EU.