Organizatori su se obratili Ministarstvu kulture Crne Gore za sredstva potrebna da bi festival načinili "obaveznom" manifestacijom u kulturno bogatom mediteranskom bazenu, koji ima vrlo konkurentnu turističku industriju.
The organisers have turned to Montenegro's Culture Ministry for the funding required to make the festival a "must-attend" event in the culturally rich Mediterranean basin, which has a highly-competitive tourism industry.