When did the MTV EXIT campaign begin?
MTV EXIT
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The  (End Exploitation and Trafficking) campaign is a multimedia initiative produced by MTV EXIT Foundation (formerly known as the MTV Europe Foundation) to raise awareness and increase prevention of human trafficking and modern slavery. The MTV EXIT Foundation is a registered UK charity [2] launched by MTV Networks Europe in 2003 to use the power and influence of MTV's brand and broadcasting network to educate young people about the social issues affecting their lives.