page_title: Model (person)
section_title: Glamour models
hierarchical_section_title: Model (person) / Types / Glamour models
caption_attribution_description: English: Glamour Models posing on the Red Carpet - Hollywood, CA 03/09/2008 - Photo by Glenn Francis of www.PacificProdigital.com
context_page_description: A model is a person with a role either to promote, display or advertise commercial products, or to serve as a visual aid for people who are creating works of art or to pose for photography. Though models are predominantly female, there are also male models, especially to model clothing. Models may work professionally or casually.
  Modelling is considered to be different from other types of public performance, such as acting or dancing. Although the difference between modelling and performing is not always clear, appearing in a film or a play is not generally considered to be "modelling". Similarly, appearing in a TV advertisement is generally not considered modelling. Modelling generally does not involve speaking. Personal opinions are generally not expressed, and a model’s reputation and image are considered critical.
  Types of modelling include: fashion, glamour, fitness, bikini, fine art, body-part, promotional, and commercial print models. Models are featured in a variety of media formats including: books, magazines, films, newspapers, internet and television. Fashion modelling as a profession is sometimes featured in films, reality TV shows, and music videos.
context_section_description: Glamour modelling focuses on sexuality and thus general requirements are often unclear, being dependent more on each individual case. Glamour models can be any size or shape. There is no industry standard for glamour modelling and it varies greatly by country. For the most part, glamour models are limited to modelling in calendars, men's magazines, such as Playboy, bikini modelling, lingerie modelling, fetish modelling, music videos, and extra work in films. However, some extremely popular glamour models transition into commercial print modelling, appearing in swimwear, bikini and lingerie campaigns.
  It is widely considered that England created the market for glamour modelling when The Sun established Page 3 in 1969, a section in their newspaper which featured sexually suggestive images of Penthouse and Playboy models. From 1970 models appeared topless. In the 1980s, The Sun's competitors followed suit and produced their own Page 3 sections. It was during this time that glamour models first came to prominence with the likes of Samantha Fox. As a result, the United Kingdom has a very large glamour market and has numerous glamour modelling agencies to this day.
  It was not until the 1990s that modern glamour modelling was established. During this time, the fashion industry was promoting models with waif bodies and androgynous looking women, which left a void. Several fashion models, who were deemed too commercial, and too curvaceous, were frustrated with industry standards, and took a different approach. Models such as Victoria Silvstedt left the fashion world and began modelling for men's magazines. In the previous decades, posing nude for Playboy  resulted in models losing their agencies and endorsements. Playboy was a stepping stone which catapulted the careers of Victoria Silvstedt, Pamela Anderson, and Anna Nicole Smith. Pamela Anderson became so popular from her Playboy spreads that she was able to land roles on Home Improvement and Baywatch.
  In the mid-1990s, a series of men's magazines were established such as Maxim, FHM, and Stuff. At the same time, magazines including Sweden's Slitz re-branded themselves as men's magazines. Pre-internet, these magazines were popular among men in their late teens and early twenties because they were considered to be more tasteful than their predecessors. With the glamour market growing, fashion moved away from the waifs and onto Brazilian bombshells. The glamour market, which consisted mostly of commercial fashion models and commercial print models, became its own genre due to its popularity. Even in a large market like the United Kingdom, however, glamour models are not usually signed exclusively to one agency as they can not rely financially on one agency to provide them with enough work. It was, and still is, a common practice for glamour models to partake in kiss-and-tell interviews about their dalliances with famous men. The notoriety of their alleged bed-hopping often propels their popularity and they are often promoted by their current or former fling. With Page 3 models becoming fixtures in the British tabloids, glamour models such as Jordan, now known as Katie Price, became household names. By 2004, Page 3 regulars earned anywhere from £30,000 to 40,000, where the average salary of a non-Page 3 model, as of 2011, was between £10,000 and 20,000. In the early 2000s, glamour models, and aspiring glamour models, appeared on reality television shows such as Big Brother to gain fame. Several Big Brother alumni parlayed their fifteen minutes of fame into successful glamour modelling careers. However, the glamour market became saturated by the mid-2000s, and numerous men's magazines including Arena, Stuff and FHM in the United States went under. During this time, there was a growing trend of glamour models, including Kellie Acreman and Lauren Pope, becoming DJs to supplement their income. In a 2012 interview, Keeley Hazell said that going topless is not the best way to achieve success and that "[she] was lucky to be in that 1% of people that get that, and become really successful.
caption: Glamour models posing on the red carpet — Hollywood, California
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