page_title: S4C
section_title: 1987–1993
hierarchical_section_title: S4C / Presentation / 1987–1993
context_page_description: S4C is a Welsh-language free-to-air television channel. The first television channel to be aimed specifically at a Welsh-speaking audience, S4C is the fourth-oldest terrestrial television channel in the United Kingdom after BBC One, ITV and BBC Two. As of 2018–2019, S4C had an average of 131 employees.
  S4C's headquarters is based in Carmarthen, at the University of Wales Trinity Saint David’s creative and digital centre, Yr Egin. It also has regional offices in Caernarfon and Cardiff.
  When first established, the channel—initially broadcast on analogue television—was bilingual outside peak hours, with English-language content consisting of the simultaneous or deferred transmission of programmes from Channel 4. When digital terrestrial television arrived several years later, S4C added a second, full-time Welsh-language channel called S4C Digidol on 1 November 1998. With the completion of the digital switchover in Wales on 31 March 2010 which made English-language Channel 4 available across Wales as S4C's bilingual analogue channel closed, and what had been S4C Digidol became the default S4C channel, available on Freeview and pay television, and broadcasting entirely in Welsh.
context_section_description: In May 1987, the ident changed to a computer-generated ident featuring an animation of the streamlined S4C logo and the colours of the logo were blue, green and red. The font used for this logo was Bodoni Bold.
  On 7 September 1990, the new ident was introduced, depicting a piece of Welsh slate with colours blue, green and red washing over the letters S4C.
caption: S4C's second logo, used from May 1987 to 9 February 1995