page_title: Regulator (sternwheeler)
section_title: Early competition with Union Pacific
hierarchical_section_title: Regulator (sternwheeler) / Operations / Early competition with Union Pacific
caption_attribution_description: English: Advertisement for the then newly-built sternwheeler Regulator.
context_page_description: Regulator was a sternwheel-driven steamboat built in 1891 which operated on the Columbia River until 1906, when it was destroyed by explosion which killed two of its crew, while on the ways undergoing an overhaul at St. Johns, Oregon.
context_section_description: As of September 19, 1891, Regulator was running for the Dalles, Portland, and Astoria Navigation Company on a route from the foot of Court Street at The Dalles for Cascade Locks, Oregon every morning at 7:00 a.m., and stopping at way points en route.  S.L. Brooks was the steamer’s agent in The Dalles. Frederick H. "Fred" Sherman (1857-1954) was the first captain of the Regulator.
  The principal competitor of the Dalles, Portland and Astoria line was the Union Pacific Railroad, which, in addition to its rail line along the river, owned and operated steamboats on the Columbia River.
  On October 21, 1891, Regulator was charging $1 per person for passenger fares from The Dalles to Portland.  Union Pacific was charging $3.85 for passage on its steamers and trains up until then, but then dropped its rates precipitously to 50 cents, on the steamers only  There were no cuts in the freight rates
  Union Pacific also owned the portage railway around the Cascades Rapids, but the rates the railway could charge on the portage railway were sharply restricted by law.  The D.P.&A.N., owners of the Regulator, were not expected to meet the reduced rates of the Union Pacific, due to having the pledges of numerous merchants of The Dalles to place their patronage with Regulator, no matter how low the UP rates might go.
caption: Early advertisement for Regulator, placed September 19, 1891.
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