friendencies
Someone's facebook-friending behavioral profile. "friendencies" include serial friending, indiscriminate friending, friending for bets, turtling, or only friending people they know irl.
Title of article:
Friendencies of the American Male

Abstract:

This paper examines the frendencies of the american male. Factions tend to friend at random, some for bragging rights, and still others conservatively.