mallgoth
Trendy kids who believe that they are "goths" when they have no understanding of the scene.  Typically have baggy jeans, black dyed hair and trendy band t-shirts.  Often associate their knowledge of HIM (who are a good band nonetheless) with connection to underground, when they have no real knowledge of real gothic music.  While these people are often worthless as human beings, they can often be hot, and easily persuaded to do whatever you want them to for attention, particularly if they think you are "evil".  They are also fun to scare the shit out of if you have an understand of real goth/black metal culture.
I have personally scared a mallgoth into a preppy by showing them a Countess album.