abercrombie and fitch
Casual Luxury!!! Abercrombie and Fitch is nice clothing but for everyday. It's really not that expensive (see JUICY COUTURE, SEVEN JEANS, BCBG which are actually EXPENSIVE) 

Abercrombie and Fitch sells cashmere cable knit sweaters for $130 while Juicy Couture will sell a cashmere argyle sweater for $250.. Now that's expensive for almost the same thing. 

Abercrombie and Fitch jeans go for between $60-150 (for Ezra Fitch) on average.. SEVEN jeans go for between $120-500.. 

Abercrombie and  Fitch is great quality, tasteful, and not as expensive as other people make it out to be... Especially for me because I get a 30% discount for working there, tehehe. 

Okay I know it's kind of like a "cult".. In the back room where we keep all the clothes... There is a 20 second commercial on repeat, it says "Our jeans are undeniably sexy" OVER AND OVER AND OVER.. The only thing Abercrombie is trying to do is sell SEXY to us, everything is subliminally sexual, everything about the company and store.. Whatever, I think a lot of things aimed at the age group of 16-24 year olds uses sexual references to seem more appealing. 

They also play the same 10 songs, OVER AND OVER AND OVER AND OVER AND OVER AND OVER.. I actually sing them all day. 
Abercrombie and Fitch is moderately priced because their clothing is good quality and people associate that with the name.. Try shopping for clothes at bloomingdales, nordstrom or saks fifth avenue if you want to see actually expensive clothes.. Hello?? Prada, Burberry, Versace.. Come on.