ginning up
Definition 1) To create or arouse strong feelings in (someone); move or excite. 
Synonyms: spur, stir up, drive, rouse, prompt, propel, prod, motivate, encourage; urge, impel; provoke, goad, prick, sting, incite, light a fire under, whip up, work up, foment, fan the flames of, trigger, spark off, precipitate, excite, provoke, incite, ignite.

Definition 2) To fabricate, invent or concoct (something), typically with deceitful intent.  
Synonyms: falsify, fake, counterfeit, cook; invent, concoct, make up, dream up, invent, trump up, cook up.

Definition 3) To quickly create something where time, not careful attention to detail, is of the essence.  

Definition 1 example: “If anybody tried to open a casino that might compete with Abramoff's tribal clients, Reed's job was to block it by ginning up Christian conservative opposition.”
 Jay Bookman, “ADVISE REED NOT TO KEEP HOPE ALIVE.” The Atlanta Journal-Constitution; November 7, 2005

Definition 2 example: “{Chris Mooney} rejects the idea of even "teaching the controversy" over these issues in schools, arguing that the far right has invented the controversy itself by ginning up a kind of faux science alternative that has no solid basis.” 
Gregory M. Lamb “SCIENCE AND POLITICS: A DANGEROUS MIX” Christian Science Monitor; September 27, 2005

Definition 3 example "I just don't think we're doing a service to Terri {Schiavo} by ginning up a bill and getting it out quickly in helter-skelter fashion.” Florida House Speaker Allan Bense, R-Panama City, March 9, 2005.