` :::I understand where you're coming from. ``La`` means ``the``; to that there's no disagreement. I'm just saying that treating ``La`` as though it were functionally or grammatically equivalent to ``the`` makes for awkward constructions that have the potential to confuse or distract the average English-language reader. Which is why the L.A. Times (and a few other reliable sources) ends up treating ``LaFerrari`` as a typical car name without any inherent article in it, and why we should as well.   `