Outfit of the day
An outfit of the day (commonly abbreviated OOTD) is where fashion bloggers show what clothes (or outfits) they wear on a particular day or occasion. The video mentions where each article of clothing, jewelry, and accessories is from. The intent is for the audience to view their outfit and buy the products they are wearing, show off style, or give outfit inspiration. These are often found on social media websites, such as Tumblr, Instagram, and Pinterest, as well as various videos on YouTube and TikTok. Mostly used by a younger female demographic, an outfit of the day may feature different clothes, accessories and shoes.