John Edson
Implement the same principles that shaped Apple's approach to design,Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest detail--ifrom the tactile feedback of keyboard to the out-of-the-box experience of an iPhone package. And all of these capabilities are founded in a deep and rich embrace of what it means to be a designer.,Design Like Apple, uncovers the lessons from Apple's unique approach to product creation, manufacturing, delivery, and customer experience.,Offers behind-the-scenes stories from current and recent Apple insiders Draws on case studies from other companies that have mastered the creative application of design to create outrageous business results Delivers how-to lessons across design, marketing, and business strategy Bridging creativity and commerce, this book will show you to how to truly ,Design Like Apple.
Design,Business,Nonfiction,Audiobook,Science,Technology,Art,Business,Apple
Design Like Apple: Seven Principles for Creating Insanely Great Products, Services, and Experiences