David Jury
Who first coined the phrase â€œgraphic design,â€ a term dating from the 1920s,,or first referred to themselves as a â€œgraphic designerâ€ are issues still argued,to this day. What is certain is that the kinds of printed material a graphic,designer could create were around long before the formulation of such a,convenient, if sometimes troublesome, term.,Here David Jury explores how the â€œjobbingâ€ printer who produced,handbills, posters, catalogues, advertisements, and labels in the eighteenth,,nineteenth, and early twentieth centuries was the true progenitor of graphic,design, rather than the â€œnoble pressesâ€ of the Arts and Crafts movement.,Based on original research and aided by a wealth of delightful and fully,captioned examples that reveal the extraordinary skill, craft, design sense,,and intelligence of those who created them, the book charts the evolution of,â€œprintâ€ into â€œgraphic design.â€ It will be of lasting interest to graphic designers,,design and social historians, and collectors of print and printed ephemera alike.
Design,Art,Nonfiction
Graphic Design Before Graphic Designers: The Printer as Designer and Craftsman: 1700-1914