Guy Kawasaki,Shawn Welch
In 2011 the publisher of one of my books Enchantment, could not fill an order for 500 ebook copies of the book. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing, and idiosyncratic process. As Steve Jobs said, â€œThere must be a better way.â€,With Shawn Welch, a tech wizard, I wrote APE to help people take control of their writing careers. APEâ€™s thesis is powerful yet simple: filling the roles of Author, Publisher and Entrepreneur yields results that rival traditional publishing. We call this "artisanal publishing"--that is, when writers who love their craft control the publishing process and produce high-quality books.,APE is 300 pages of tactical and practical inspiration. People who want a hype-filled, get-rich-quick book should look elsewhere. On the other hand, if they want a comprehensive and realistic guide to self-publishing,APE is the answer.
Language,Writing,Nonfiction,Business,Reference,How To,Business,Entrepreneurship,Business,Management,Business,Amazon,Leadership,Reference,Research
APE: Author, Publisher, Entrepreneur. How to Publish a Book