premise: After Dark is a brand of Indian whisky, manufactured by Radico Khaitan. The whisky was test marketed in 2010, and rolled out nationwide in India by September 2011. It is a 100% grain-based whisky manufactured at Radico's Rampur distillery. It is available in 750ml, 375ml and 180ml bottles. The brand's tagline is "One Life, Many Passions...Why wait".
hypothesis: The Whisky brand was test marketed in India before 2010 by Radico Kahitan in 330ml bottles.
reason: The whisky brand was marketed in 2010 but it wasn't possibly first time they tried it. They might have tried marketing same brand with different name or size before 2010 but couldn't successfully achieve that. However, system thought that the marketing was started in 2010 in first place.