Van Cleef & Arpels is a French jewelry, watch, and perfume company. It was founded in 1896 by Alfred Van Cleef and his uncle Salomon Arpels in Paris. Their pieces often feature flowers, animals, and fairies, and have been worn by style icons such as Farah Pahlavi, the Duchess of Windsor, Grace Kelly, and Elizabeth Taylor. <SEP>  Alfred Van Cleef and his uncle Salomon Arpels ran their company very efficiently
Memento is a 2000 American neo-noir psychological thriller film directed and written by Christopher Nolan, and produced by Suzanne and Jennifer Todd. The film's script was based on a pitch by Jonathan Nolan, who later wrote the story "Memento Mori" from the concept. It stars Guy Pearce, Carrie-Anne Moss, and Joe Pantoliano. <SEP> Memento has a long middle section.