KESKO FOOD LTD PRESS RELEASE 04.01.2006 AT 13.00 Kesko Food Ltd is launching a major TV campaign to recruit as many as one hundred new K-food retailers .
### Instruction: What is the sentiment of this news? Please choose an answer from {negative/neutral/positive}
### Input: KESKO FOOD LTD PRESS RELEASE 04.01.2006 AT 13.00 Kesko Food Ltd is launching a major TV campaign to recruit as many as one hundred new K-food retailers .
### Response: positive