referring now to the drawings , which are intended to illustrate the preferred embodiments of the invention , fig1 shows an apparatus 10 that includes an undulating strip shaped element 12 and a handle 14 . strip element 12 includes a first series of folds 16 that are substantially aligned with one another thereby forming a first edge 18 ( see fig3 ) which is an imaginary line that passes along the outer surfaces of the first series of folds 16 . strip element 12 also includes a second series of folds 20 that are substantially aligned with one another thereby forming a second edge 22 ( see fig3 ) which is an imaginary line that passes along the outer surfaces of the second series of folds 20 . the folds function as hinges that allow the strip to straighten as will be explained later . between sequential folds are intermediate segments 30 . some of the intermediate segments , such as the segment between folds 24 and 28 , include a connection means 32 and are referred to herein as connection segments 33 . other intermediate segments , such as the segment between folds 24 and 26 , do not include a connection means and are referred to as guiding segments 35 . the guiding segments are used to force the display article toward the opposing connection segment so that the display article &# 39 ; s engagement means can easily and reliably engage the strip &# 39 ; s connection means . guiding segments 35 include a curved portion 37 that forces the display card toward connection means 32 . curved portion 37 is located proximate the fold that connects the guiding segment to its abutting connection segment . a reinforcing rib 39 stiffens the curved portion 37 so that it will not yield during the attachment process . rib 39 also contacts an end of protrusion 60 thereby insuring that folds 60 are properly spaced along the length of handle 14 . strip shaped element 12 has two ends . the leading end 54 of strip 12 may include a flat rectangular section 58 onto which information pertaining to the product may be printed . in addition , leading end 54 includes a hook which functions as a means for securing a strip loaded with display articles to a support structure such as a shelf in a store . attached to strip 12 is handle 14 . the strip and handle are secured to one another at a plurality of points of contact 42 . handle 14 includes an elongated portion 44 that traverses virtually the entire length of first edge 18 . in this embodiment , elongated portion 44 has a first end 46 and a second end 48 ( see fig4 ). to facilitate practical handling of apparatus 10 , strip 12 should be connected to handle 14 at two or more points of contact . one point of contact should be near the first end 46 of handle 44 and another point of contact should be near the second end 48 of handle portion 44 . additional points of contact may be needed near the middle of handle portion 44 to prevent sagging of the undulated strip when the apparatus is held by an operator as shown in fig5 . a terminal section 50 abuts first end 46 to form a t - shaped handle . another component of handle 14 is midsection 52 which is secured to the side of the handle opposite the points of contact 42 . midsection 52 is preferably shaped to facilitate manual grasping of the apparatus as shown by the phantom hand shown in fig4 . several protrusions 60 extend from elongated portion 44 toward strip 12 . the protrusions are located between consecutive folds in the first series of folds . the protrusions serve as spacers between the folds . fig2 a , 2b , 2 c and 2 d show the top , bottom , left side and right side views , respectively , of the apparatus shown in fig1 . the preferred embodiment of connection means 32 is shown in fig1 and 3 . however , the connection means could take a variety of shapes provided the connection means releasably secures the display articles to strip 12 . the connection means may be formed as an integral part of the strip shaped element or the connection means may be formed separately and then secured to the strip by the use of an adhesive or mechanical attachment . referring now to fig3 , a first embodiment of connection means 32 are formed on the surfaces of connection segments 33 . in this embodiment , the connection means includes a tab 34 that has a proximate end 36 , contacting connection segment 33 , and a distal end 38 . cavity 40 , which is the space between tab 34 and connection segment 33 , provides a releasable connection that is used to engage the engagement means on the display articles as will be explained below . in the preferred embodiment , only one connection means is formed on every other intermediate segment . however , if desired , more than one connection means could be secured to a single connection segment . furthermore , connection means could be secured to every intermediate segment rather than every other segment . a second embodiment of the connection means is shown in fig4 . in this embodiment , a flexible projection 70 extends from connection segment 33 to form a barb or finger 72 that can be used to trap a portion of the display article &# 39 ; s planar component 102 between connection segment 33 and projection 70 . to function properly , the distance between the free end of finger 72 and connection segment 33 , designated distance “ c ” in fig4 , must be less than the thickness of planar component 102 which is designated as distance d in fig4 . because friction is used to secure the display article to the strip , the planar component does not need an opening 104 defined therein as shown in fig1 . to remove the display article shown in fig4 from a fully extended strip as generally shown in fig1 , the consumer would pull on the display article with sufficient force to overcome the friction between the planar component and the flexible projection . an apparatus of this invention may be manufactured using an injection molding process that forms the apparatus as a unitary component . the apparatus can be injection molded from materials such as polypropylene , styrene , acrylonitrile - butadiene - styrene ( abs ) and polyethylene . the material used will influence the design parameters of the apparatus , especially the thickness of the points of contact and folds . critical aspects of an injection molded apparatus are the points of contact that secure the strip to the handle and the folds that define the first and second edges of the strip . the points of contact must be frangible so that the handle can be easily separated from the strip by twisting the handle about the elongated section &# 39 ; s longitudinal axis until the points of contact are broken thereby releasing the handle from the strip . the points of contact must be able to keep the handle and strip secured to one another during normal handling of the apparatus prior to contacting the connection means to the display articles as will be explained below . at the same time , the points of contact must be frangible so that the handle can be easily separated from the strip by twisting the handle with one hand . preferably , the strength of the points of contact will allow the handle to be separated from the strip by turning the handle &# 39 ; s terminal section 50 one quarter of a turn either clockwise or counterclockwise . if needed , the handle may be turned two or more times to insure complete separation of the handle from the strip . the folds , 16 and 20 , that define the first and second edges of strip 12 are critical parts because the folds must act as durable hinges . the folds must be sufficiently flexible to allow the collapsed strip to be straightened after the strip has been loaded with display items and then hung from a support structure . if the folds are too stiff , the loaded strip will not be able to elongate and function in a satisfactory manner . if the folds are too thin , the strip could tear at the folds thus destroying the integrity of the strip . an alternative to making the apparatus as a unitary component is to make strip 12 and handle 14 as separate components and then secure them to one another . the apparatus could be designed so that the handle is secured to the folded strip by an interference fit . the apparatus could also be assembled by gluing the handle to the folded strip provided the glued connections can be easily broken by twisting the handle as described above . in another embodiment , the strip could be formed from individually molded connection segments and guiding segments which are joined to one another to form a flexible strip which is then attached to a handle . referring now to fig5 , 7 and 8 , the preferred process for securing display articles to a folded strip merchandiser will now be described . beginning with fig5 , apparatus 10 is provided . the apparatus includes handle 14 and undulating strip shaped element 12 that are secured to one another . strip 12 has a plurality of releasable connection means 32 located along the length of the strip . apparatus 10 is positioned over a plurality of display articles 100 . the articles are arranged in an open ended container 101 . as shown in fig1 , each display article has a planar component 102 , such as a rectangularly shaped piece of paperboard , that defines an opening 104 therethrough and a shallow cup shaped tray typically formed of a transparent thermoformable material secured to the planar component . an edge 106 defines the perimeter of the planar component . preferably , opening 104 is located proximate edge 106 . referring again to fig5 , the display articles are aligned and separated within the container to correspond to the distance between the strip &# 39 ; s connection means . each article has at least one releasable engagement means incorporated into the article . in this embodiment , the engagement means is the opening 104 in planar component 102 . as shown by the phantom hand in fig5 , the apparatus can be easily controlled with one hand . fig6 discloses a container 101 holding a plurality of display articles 100 and an apparatus 10 that has been partially inserted over the display articles . in this view , an edge 106 of each display article &# 39 ; s planar component 102 is contacting the convex surface of curved portion 37 which forms a part of guiding segment 35 . as the apparatus is forced toward the display articles , the planar component is laterally displaced toward tab 34 which is designed to extend through opening 104 in component 102 . reliable insertion of the tab into the opening is assured by the relative positioning of the curved portion of guiding segment 35 and the distal end of tab 34 . specifically , the curved portion of the guiding segment must extend laterally toward and beyond the distal end 38 of tab 34 . as shown in fig3 , the preferred arrangement of tab 34 and curved portion 37 is achieved when the shortest distance between the distal end 38 of tab 34 and the connection segment from which tab 34 extends , shown as distance a in fig3 , is equal to or greater than the shortest distance , represented by distance b in fig3 , between the curved portion 37 of guiding segment 35 and the connection segment from which tab 34 extends . as shown in fig6 , the motion of inserting apparatus 10 onto the plurality of display articles forces edge 106 of planar component 102 toward the guiding segment where the edge contacts the convex surface of curved portion 37 of guiding segment 35 thereby forcing the planar component in the opposite direction and against the tab . due to the contact between the tab and planar component , the tab immediately extends through opening 104 as soon as opening 104 passes the distal end 38 of tab 34 . fig7 represents the step of fully contacting the apparatus &# 39 ; strip to the plurality of display articles so that the strip &# 39 ; s releasable connection means completely engage the display articles &# 39 ; releasable engagement means . the apparatus is loaded by grasping apparatus 10 about midsection 52 of handle 14 and forcing the entire apparatus downward onto the plurality of display articles until tabs 34 are able to extend through openings 104 in the display articles &# 39 ; planar component 102 . the apparatus may then be pulled away from the display articles to force the portion of the planar component located between opening 104 and the planar component &# 39 ; s edge 106 to become firmly wedged in cavity 40 thereby suspending the article from the strip member . fig8 shows an isometric view of a loaded apparatus prior to separating handle 14 from strip 12 . a plurality of display articles 100 are releasably secured to strip 12 . protrusions 60 extend from handle 14 and separate portions of the strip &# 39 ; s intermediate segments from one another . the flat , rectangular section 58 of strip 12 forms a first end . fig9 discloses a cross section of container 101 holding a plurality of display articles 100 after the apparatus &# 39 ; strip has fully engaged the display articles , the handle has been separated from the strip 12 and the leading end &# 39 ; s rectangular section 58 has been folded toward the first edge 18 of undulating strip 12 . container 101 can be closed by folding over the container &# 39 ; s flaps 103 and sealing the container with glue or tape . the loaded container can then be shipped to a store where a store employee can open the box , grasp the leading end of strip 12 and pull the loaded strip from the box as shown in fig9 . shown in fig1 is a strip as it is pulled from a container after the strip has been loaded with a plurality of display articles as described above . the loaded strip is pulled from the container by grasping the leading end 54 of undulating strip shaped element 12 and pulling the loaded strip from the container . because each of the display articles has been secured to the strip by engaging each of the display articles with a connection means located on the strip , the display articles are removed from the container as the strip is pulled from the container the above description is considered that of the preferred embodiments only . modifications of the invention will occur to those skilled in the art and to those who make or use the invention . therefore , it is understood that the embodiments shown in the drawings and described above are merely for illustrative purposes and are not intended to limit the scope of the invention which is defined by the following claims as interpreted according to the principles of patent law .
an apparatus and process for simultaneously securing a plurality of display articles onto a hangable merchandiser are disclosed . the apparatus includes a strip shaped hangar and a detachable handle secured to the strip . the handle is used to secure the display articles to the strip and then the handle is detached from the strip . the process reduces the cost of securing display articles to the strip .