Ploom Tech bundle set ( JTI Korea ) JTI Korea said Tuesday it is the first global tobacco firm to launch e - cigarettes on Coupang ’ s platform . The company ’ s flagship hybrid e - cigarette Ploom Tech will now be available on the South Korean e - commerce giant ’ s Rocket Delivery service . To celebrate the launch , JTI said it will offer a 50 percent discount for all users buying the bundle set -- Ploom Tech Starter Kit , which contains a battery , a USB charger and an adapter , a mouth piece and a carrying case -- at 17 , 500 won ( $ 14 . 60 ) . For customers using normal delivery service , the Ploom Tech Starter Pack and a mouth piece will still be offered at 17 , 500 won , which is 50 percent cheaper than the original price . Ploom Tech was recently introduced on other local e - commerce platforms , including Naver ’ s Smart Store , Tmon and Interpark . It is a heat - not - burn product that uses a liquid cartridge , which generates heated vapor , which passes through a capsule containing tobacco leaves . By Jo He - rim ( herim @ heraldcorp . com ) [ 네이버 에서 코리아 헤럴드 구독 ] ▶ KH Podcast    ▶ KH Video <ⓒ KoreaHerald ( www . koreaherald . com ) 무단 전재 및 재 배포 금지 >