It ' s personal . She ' s one of the soccer moms that is trying to get back at the 49 ers over the soccer field issue , which at it ' s core was a problem with the city council that she was a member of being in the 49 ers pocket and handing over use of the land without public input and doing other things for the 49 ers without being transparent about it . Edit This includes the management contract which is likely very much in the 49 ers favor and not in the cities . Basically she was fine being in their pocket and letting the relatively small city of Santa Clara get stepped on until she was one of the little people under foot . Then the mayor retired and she was elected by the council and went to war . The 49 ers upped the ante by trying to fund opposing candidates to the ones she was supporting this last go round but they all lost . That has only fanned the flames .