You know , you and other commenters have made a lot of fair counterpoints , with most of which , I agree . Hell , my original comment was based on anecdotal evidence that I have gathered in the course of my business I meet regularly with a lot of clients in that age range , and they are quite vocal about politics and the things they read on facebook . So , my question is then How do we change this ? If no one can tell the difference between news and not , what steps should I take to influence whom I can ? I absolutely cannot be a realtime factchecker and keep a stable client base . I feel like there must be a way to open up discourse that doesn ' t undermine people ' s sensibilities , but still makes the point that we can ' t trust everything we read .