Reply in the correct spot nowThere is a huuuuge document about it here there is a shorter Jezebel article that summarizes it , with some interesting discussion in the comments a b o u t i f y o u r s p o u s e b o y f r iendwhateverneglectstelIt is also discussed a lot in relation to having to smileput on a happy face , particularly in service industry jobs women make up a lot of the workforce in these positions , hostessing , waitressing , etc . . But it ' s a problem for women across all professions female professors are rated on apparent friendliness more so than male professors . The scope of the issue seems to have broadened in recent years to discuss relationship , marriage , home , and parenting management that women often take on as a matter of course .