I think its a somewhat unfair article . Moroney I understand what your company ' s doing , I ' m asking you a question for the great unwashed of us around looking for a ride and this bill actually allows other services to operate without any branding . How do we know what ' s regulated ? Hes making the point services which werent operated through an app could potentially start offering services without any branding or license . andYoung But what I ' m saying is they might be parked on the street waiting for a notification to come through for a pick up and somebody might come and say , ' that ' s an Uber car , I ' ll just walk up '. The system won ' t allow for that ? Given Uber cars are citizens ' private vehicles National MP Maurice Williamson a massive Uber fan although he prefers the VIP service offered in the US couldn ' t help but mockingly point out it would be impossible to know what an Uber car looks like . Well to be fair in London there are now so many ubers , who all drive black Toyota Prius leased from uber , you absolutely could try do this . I have a beef with uber over their objection to our licensing laws . We relaxed them to a very very reasonable level to make it easier for ride hire services to operate , but they continue to fight and flout the law . They want zero regulation