ya , i don ' t see prices changing as long as icelandair is still offering direct flights out of the country . the fact that the article didn ' t even mention that these low rates are almost entirely coincided w icelandair starting their denver to iceland to europe service probably means the article wasn ' t well researched obviouslynow whether it will continue or not . i don ' t see why it it wouldn ' t . icelandair runs a relatively old fleet of 757 s at a very budget rate and layout . they only have like a 30 plane fleet compared to say . nearly 300 for british airways and over 700 for united . it ' s pretty easy to see that this is a targeted market and demographic that icelandair is going after . these prices from noticelandair are just a response to , like unoidbutte said , the competition . and as long as icelandair is here , the competition will remain