Saffron pork pie for Black devil horns ? <| sep |> The real question is why is it hanging in his house . <| sep |> Is it helping you ? Is it informing your business decisions ? What changes have you made to your business based on data you ' ve checked on Google Analytics RealTime ? What notes do you have about future changes you want to make based on that data ? What trends have you captured ? If you do not use this data at all , and it ' s just a feelgood , like when my personal Twitter account gets 3 more followers and I feel a little happy moment all for me , then just figure if it ' s worth it . It would be like me checking my phone constantly saying Did I get another Twitter follower ? How about now ? Did someone like my last Tweet ? That ' s fun when you first have a personal Twitter , but after a couple of years if you ' re still doing that , it ' s a little weird . Now , on my BUSINESS Twitter , when I tweet something , YES I am tracking the responses , seeing what did better and what did worse , and then using that for business decisions . I don ' t have a personal little zip of joy They liked the pic of my garden ! instead it ' s an impersonal business decision . Okay , Tweeting numbers on a Friday afternoon didn ' t get any reaction at all , but tweeting a photo on a Monday morning did , so from now on , we ' ll tweet a photo every Monday and tie it in to our business .