Depends whether they mean consistency or upload frequency . Consistent videos are always a good idea , but the same isn ' t necessarily true for the latter . I ' d say for a young channel , the main priority should be amassing an audience and the best way to do that is through quality videos . If you have 10 hours to work with , it ' s a much better idea to dedicate those 10 hours to a single higheffort video than to slog out 10 episodes of a generic playthrough . Higher frequency uploading starts to become a more viable strategy once you ' ve already got a good foothold a significant audience to work with . Until then though , they should be focusing on ' grander ', sparser content to pull people in . Because the simple fact is , a regular letsplay , regardless whether your audio is superb and you ' re uploading frequently and plentifully won ' t get you anywhere .