When the other side is already so far beneath the bottom that it resembles the stars above ? Yeah . You ' re gonna have to eat some shit to make some gains and rack up some W ' s . <| sep |> While Kant said we ought not to lie , it wasn ' t because we ' d feel uncomfortable with everyone lyingit was because we couldn ' t be lied to if we didn ' t ever believe what people were saying was the truth . The Universalizability principle refers to the logistical implications of what would happen if everyone were to do the same thing in any given situation . Kant vehemently disagreed with the idea that ethics should be based in our desires , so the idea that something was wrong because we wouldn ' t like the outcome doesn ' t really follow his central tenant of rational bases for ethics . For lying specifically , the reason he thinks it ' s immoral to lie is because a duty can only be such so that everyone in the same position canshould do something and lying is not one of those things . In order to lie to someone , that person must believe what you told them is the truth . And if everyone were to say things that weren ' t the truth , then nobody would believe what somebody else was telling themthus getting rid of the ability of successfully lying to someone , which means that lying goes against the Categorical Imperative .