She Got it by him plays a lot on 104 . 7 , or at least did back when I was in the coumbia area . <| sep |> Good . They ' ve earned it . <| sep |> But UFC ' s PPV numbers are much better than that regularly , so you ' d still probably make a post laughing about what ' s essentially UFC is more popular than WWE which has been a given for a decade . they aren ' t . UFC PPVs are normally 200 k to 350 k . As far as the exceptions , they ' ve just found their Rock and Austin in Conor and Ronda . Those two draw , plus whenever they have a major feud from lesser stars . People aren ' t even taking into account that part of the reason profits are down are Network operating costs , NXT operating at a loss and their TV deal being worse than the last one . The issue is more complex than just PPV buys vs Subscribers . The TV was seen as bad because they projected more , but they ' re still making more money . In fact , their TV rights fees are higher than ever . Dave mentioned on WOR that the increase in TV money is only masking just how bad the PPV situation is .