You ' re right , they ' re in a shit location and they ' re doomed to fail simply because of where they chose to open . There ' s very little walk through traffic there . They could have succeeded on the cafe strip of Grafton Street , but on McLeod Street there , their only chance of success is if their wholesale business takes off . If it doesn ' t and they depend on the cafe crowds to make money , then I give them 6 months before they close the doors . Fuck the hugbox positive vibes man bullshit . if they fail , they need to understand why , it ' s not because of their vegan model , it ' s because they chose arguably one of the worst locations in the city to open a cafe . <| sep |> You ' re assuming that ' s what he means . My point was that he didn ' t list the info , so we have no real idea .