What was the ref looking at ? <| sep |> You keep using that quote . It does matter . Maybe it doesn ' t to you , but to people who rely on oil and gas as their bread and butter all of this misinformation and mud slinging going around makes a huge difference . Like it or not the court of public opinion impacts stocks and policies that are made and a multitude of other things . We should absolutely hold people to a higher standard of education instead of enabling their ignorance . Allowing misinformation to spread due to apathy is still allowing misinformation to spread . But apparently we have reached an impasse where you just quote the same lines to me over and over and I try to find a new way to make my point in hopes of driving it home . It is starting to look like we are just talking in circles . The takeaway TLDR alberta oil sands are not tar sands and word choice matters .