How are you pitching to them ? I also work for a Web Dev company and when I Cold Call businesses , I typically introduce myself and my business and ask for an email address . With sales such as Web Dev , it ' s typically a waiting game this might not be the case for you . So I prefer to maintain regular contact with the people I cold call , aiding them and offering advise obviously there ' s a limit on how much advise I offer for free . I find it ' s better to create brand awareness and if I can offer advise or even help them with any web dev related issues , they ' ll remember me and it creates a good image of my company , so when they do need anything relating to what we offer , they ' ll remember us . <| sep |> Mod Ping for Australia and New Zealand response .