I Don't know how they do it ! Our competitors have undercut us by 10 % percent on the price of our latest model . There is no way will be able to compete against that . We're barely breaking even with the present prices .
neutral
user
These price wars are disastrous for our bottom line . If they're charging 10 % less than we are , we've got to find a way to lower our price while keeping our profit .
neutral
assistant
Profits are almost nonexistent now , we can't beat their price . How do they keep their price so low ?
neutral
user
We can try to lower our cost of production then . We need a price that we can compete with , something comparable with the competition .
neutral
assistant