Non-profit leaders will say the good work their teams do is a best-kept secret in York County. Cross-posting is a path to tell those stories. This is the signature picture on a Facebook group that welcomes cross-posting - the YDR's 26,500-member Fixing York.
Posted by Jim McClure January 24, 2022 February 5, 2022 Uncategorized
A York County man is cracking the code about how to get out word about free tax preparation services his organization offers.
The volunteer is 82-year-old Dick Hershey.
And his represents AARP, the group focusing on issues facing people over 50.
And the medium he is using to promote the tax prep services is Facebook.
And the method is cross-posting on Facebook.
You can read how he does it: How to tell the world about the good things your organization does.
Cross-posting, when done correctly, is a best practice in sending a post to more than one group.
This practice, encouraged by Facebook and welcomed by moderators of many York County Facebook groups, targets posts or stories from non-profit clubs and organizations to relevant Facebook groups and pages.
Indeed, Facebook has a function that allows easy cross-posting. It also is best to put a thoughtful message in the status area before posting.
The cover image for the Retro York Facebook group, a regional history group with 16.500 members.
What do moderators mean by relevant? You wouldn't want to post a local event that is happening mainly for Wrightsville residents to a Hanover group. However, if the Wrightsville event is regional in scope – the annual Bridge Bust, for example, a post on that event is a candidate for cross-posting in Hanover.
With the help of Dick Hershey and others, I am putting forth this list of groups and pages that accept relevant or appropriate posts, and welcome additions to this list: jimmcclure21@outlook.com.
If you want to study a well-managed group to understand a healthy community conversation that any non-profit would want to join, check out Mike Thomas' 44,000-member Southern York County PA group.
Extending your story's reaching/Community friendly groups and pages
YDR sites
Post relevant subject matter in these FB pages or groups
No Sweat York (YDR) (fitness): https://www.facebook.com/groups/NoSweatYork/
Retro York (YDR) (history) – https://www.facebook.com/groups/retroyork/
Fixing York (YDR) (community): https://www.facebook.com/groups/fixingyorkpa/
Hanover Helps (Evening Sun)- https://www.facebook.com/groups/124551117891084/
Central Pennsylvania Eats & Entertainment (YDR) – https://www.facebook.com/groups/centralpaeats/
FYI in Franklin County (Public Opinion): https://www.facebook.com/groups/FYIFranklinCounty/
Eastern York County Pa. (YDR): https://www.facebook.com/groups/easternyorkcountypa/
Northern York County Pa (YDR): https://www.facebook.com/groups/northernyorkcountypa/
*York Daily Record/Sunday News: (8) York Daily Record/Sunday News | Facebook
*Evening Sun, Hanover: (10) The Evening Sun | Facebook
*FlipsidePa.com (entertainment): (10) FlipSidePA.com | Facebook
*GametimePa.com (local sports): (11) Gametime PA | Facebook
Post your stories in relevant community FB groups. Some of the most effective:
Southern York County PA: (18) Southern York County PA | Facebook
York County PA: https://www.facebook.com/groups/YorkCountyPaGroup/
York Pa. Happenings & World Events: https://www.facebook.com/groups/707336766054214/
Hanover Area Watch Group: (1) Hanover Area Watch Group (HAWG) | Facebook
All About Hanover: (3) All About Hanover (AAH) | Facebook
The Movement: (2) The Movement | Facebook
Hellam Wrightsville Columbia PA: (1) Hellam Wrightsville Columbia, PA | Facebook.
Red Lion Community Members: Red Lion Community Members | Facebook
Red Lion Happenings: (13) Red Lion Happenings | Facebook
Red Lion-Dallastown-Yoe Community Page: (9) Red Lion-Dallastown-Yoe Community Page | Facebook.
The Central Pa. Network – (4) Central PA Community | Facebook.
Dover, PA Facebook Group – (6) Dover, PA | Facebook.
Life in West Manchester Township, York County PA: (6) Life in West Manchester Township, York County PA | Facebook
Hanover Area News Source: (6) Hanover Area News Source (HANS) | Facebook
Preserving the History of Newberrytown: (8) Preserving The History Of Newberrytown | Facebook (This group is history oriented, but accepts community news and serves as a community hub.)
The VALLEY: 4 Good Change in the 717 & Susquehanna Valley. (Community issues.)
Community nostalgia and history sites
Preserving York (history): https://www.facebook.com/groups/preservingyork. (County history site.)
Almost every community has one and will accept relevant posts. Some examples: (10) Friends of Codorus Valley Area Historical Society | Facebook; (8) Red Lion History & Preservation | Facebook and https://www.facebook.com/groups/GoldsboroHistory
*Please note this difference between a Facebook group and a page. When you share to a group, your post will immediately appear on the page, unless the moderator has set things up so it must be approved first. When you share to a page, your post will go into the community section of the page and not on the main page.
Dick Hershey cross-posted this notice about AARP's free tax help services. Those 50 and above seeking help should call 717-771-9042.
Things to know about York County's religious groups, past and present
Orthodox Christians in York County: Offering people a place and a story here
Why does York County have so many religious congregations?