Twitter and Shazam [Heart] TV, New Updates Court Television So Hard
Adriana Lee 8 years ago
If new media is the hot, young neighbor on the block, then television is like the grand dame holding court in the mansion up the street. She's clearly the richest lady in the county, and eventually everyone comes knocking to pay homage to her. First up is Twitter, which furthered its efforts to ingratiate itself with big league TV advertising through a few newly announced initiatives....
Nuance Unveils Voice Ads: Do You Really Want to Talk to Mobile Advertisements?
Todd Haselton 8 years ago
Nuance on Monday announced its new Voice Ads product, a piece of software that it hopes advertisers will use in order to better interact with mobile consumers. Here's how it works: a brand can create an advertisement that might be displayed on a website or in an application, and then you can interact with the advertisement. In one example provided by Nuance, the company created a fake...
Apple Allows User-Tracking Again, How To Find The Hidden Shut-Off Switch
There's another iOS 6 feature that the media is buzzing about, and this time, it has nothing to do with the Maps app. According to Business Insider, Apple put out a software update last month that quietly rolled out user-tracking for advertising purposes. If you recall, we've already seen a dust-up before when Apple allowed user-tracking via UDID, or Unique Device Identifier (the...
Top 5 Google Adsense Alternatives
Sean P. Aune 9 years ago
Have you or your blog readers gotten to the point where you're fed up with giving so much personal data to Google? Do you still want to make money from your site to pay server bills, but don't know where to turn? Luckily, Adsense isn't the only game in town. For what seems like forever, if you decided you were going to launch a blog, you almost immediately signed up for a Google...
GM Pulls Facebook Ad Campaign; Ford Pushes on
GM recently confirmed it has decided to pull its $10 million annual ad campaign from Facebook. The automaker typically spends about $40 million per year getting its brand onto Facebook, The Wall Street Journal explained, but the company will continue to pay the difference for management of its Facebook pages and content. The company made its decision after the marketing department...
All Users (In 20 Countries) Can Now Become YouTube Partners and Monetize Their Videos
Killian Bell 9 years ago
Becoming a YouTube partner and reaping the rewards of having ads placed on your videos was once a difficult and intimidating process. But not anymore. YouTube has now dropped all of its requirements and is now allowing all users in any one of 20 qualifying countries to become enrolled in the partner program. As detailed on the official YouTube Partners & Creators blog this morning...
Mass Effect 3's Advertising Deemed False by BBB Blog
Joey Davidson 9 years ago
The "BBB" in question here is the Better Business Bureau; the group responsible with servicing the businesses and consumer marketplaces in North America. One writer and employee of the Bureau took to its blog to explain that Mass Effect 3 was, in fact, falsely advertised by EA. The writer, Marjorie Stephens, Director of Communications at BBB of Northern Indiana, breaks down the...
Clicking on That Advertisement May Infect Your Computer
Brandon Russell 10 years ago
Simply browsing your favorite website is putting your computer at risk, thanks to the increase in malicious ads – and the problem is only getting worse. In fact, security intelligence firm RiskIQ says up to 15,000 tainted ads have appeared online in May alone, rising tenfold over the previous year. The "malvertisements," as they're being called, work in a "drive-by download" manner,...
Hey, How'd You Get That Gig?
Adriana Lee 10 years ago
Once upon a time, the classified section of the newspaper was the tool of choice for employers looking for hardworking new employees. This approach ruled the roost for generations, going back to when papers were turned out on hand-crank printing presses. When I was in recruitment advertising, around the time the millennial digits first flipped its zeroes, help wanted ads were still big...
Is This An iPhone 5 Out In The Wild?
Killian Bell 10 years ago
At the beginning of this week, we really had no idea what Apple's iPhone 5 might look like. A number of previous rumors have claimed the device will sport a fancy new redesign, making the device thinner and lighter; while many others claimed it would look identical to the iPhone 4 but with a few changed to the internals. We didn't know which rumor to put our money on! However, over the...