these are their stories, and ours
"Our relationship has been like going on safari in an unexplored wilderness with an exceptional safari guide. It has been an enjoyable expedition and we have learnt a huge amount.
"More importantly, we have made great progress in communicating clearly the values and exceptional products and service of the Patrick Mavros brand.
"After nearly 10 years, I could not recommend you more highly."
Alexander Mavros
Managing Director, African Luxury Ltd., London & Harare
Your 2020 growth rate is in the top 1% of over one million brands on Shopify.
Kristy Fortin, Shopify Plus
Client anonymized upon request
"When we work with people like you, it's at a different level. There's so much that we can start to apply… We were missing a huge component of our ecommerce business… There's so much that I'm wrapping my head around as I care for this brand."
Jen Perry
CEO, Jelt
check the full testimonial ~
"If a brand commits to going DTC ecommerce, you have to have more than a message, more than a mission. You can wing it for awhile, but at some point you have got to build infrastructure.
"After we broke the $1M mark and made the development of our front-office team a priority, you helped me steer them into their best roles.
"And you support us where we're weak: for example, analytics. Also, you're like a Klaviyo ninja, which we're not!"
Jim Markel
CEO, Red Oxx Manufacturing, Inc.
more about redoxx.com
"From technology to marketing to product management to strategic business decisions, you solve problems. You do so in a clear and forward-thinking way that I find incredibly valuable.
"Based on the growth and success of the Foxy.io merchants who've engaged with you, as well as on the myriad discussions we've had over the years, I strongly recommend you for any business wanting to get that extra clarity, focus, and push."
Brett Florio
CEO, Foxy.io,
"You understand the integration of technology and business. There's not a lot of people who have legs in both fields, who can translate the needs of a business into what the technology demands for it. Being that bridge is your unique skill.
"And after 18 years, you're dead on reliable, dead on trustworthy.
"That's not just a pleasure, it's also a type of security you just don't get often in the world."
CEO, EntertainmentCalendar.com, New York
"As we go from being a B2B manufacturer to also a B2C retailer, we need be careful. We need to take care of ALL of our customers and markets. You've helped us make decisions around how and when we change. So you're accelerating our growth and helping us steer through the curves."
Entrepreneur, Manufacturer, Arizona
"What we've accomplished with our ecommerce direct-to-consumer business is something that not only couldn't have grown to the level it's at now, but couldn't have been done in the time that's it taken. We'd be years behind if we hadn't used someone like you.
"Did I say how I'm a big fan of Klaviyo, thanks to you?"
Rick Prest
President, HH&M
results breakdown ~
imagine if you could make changes like this
what could you accomplish with your team?
yes, let's talk~
"I could not recommend you higher because you give the business owner that inside view of what the strategies need to be for long term success…You helped us really understand where our best target market would be online."
CEO, West Paw Design, Montana
"Clients look for deep expertise and knowledge, and you have a very sophisticated understanding of the web and ecommerce.
To say we've generated $10M of revenue off the platform you helped us create is not unreasonable. It was more than valuable, it was essential.
I should probably put a little footnote on my tombstone somewhere: "I'm thankful for [ebusiness pros]."
Doug Fletcher
Entrepreneur and author, How Clients Buy
"When we work with people like you, it's at a different level. There's so much that we can start to apply:"
"What you're teaching us about CLTV (Customer Lifetime Value) — how to understand and improve it — is as important as anything else! To get the repeat order, maybe its as or more important than getting a new customer. We were missing a huge component of our ecommerce business.
"Also, you're teaching us about bringing accountability around allocating our marketing dollars and what are the outcomes from those activities.
"Email: we used to avoid that, afraid of sending too many. Now we see the value of strategically planned emails and the Klaviyo flows and how it might look friendly and personal. There's so much that I'm wrapping my head around about that as I care for the brand."
Red Oxx Manufacturing, Inc.
building in-house infrastructure
"Because it's kind of a love hate relationship with technology: I love the possibilities, love the access. I hate details! You're the details guys."
Jim Markel, CEO
Order Management & Point of Sale
Email optin tools
Help desk email ticketing system
By prioritizing email marketing and automation, House Home & More multiplied the impact of its broader marketing efforts.
From 2017 to 2020, a commitment was made to prioritize Klaviyo Flows over Campaigns. Email sequences were triggered by action (or inaction) taken by a visitor or subscriber. They didn't just send an email because of a date on a marketing calendar. Periodic bursts of optimization were followed by careful measurement.
The more 'attuned' the system became, the better the results. Even as total store revenue grew at a rate of 4x, growth of email revenue was 2.5x faster than that. More results:
rate of change '17 – '20
Email-attributed revenue (Klaviyo)
Total Shopify revenue
Email revenue as % of total
Email-attributed site visitors
Emails sent (message count)
Email open rate %
By segmenting their lists into seven different personas, Brightspot have been able to radically increase their email engagement.
From a 73% increase in their email open rate to a 156% increase in clickthrough rate, the data show that a smarter use of email technology leads to exponential results.
Clickthroughs
Visitors from Email
Website Users