1,000 Bowls of Dog Food
Congrats and kudos to Michele C. Hollow of DogTime partner site, petnewsandviews.com.
The dogs at Jersey Animal Coalition in South Orange, NJ, will be well fed thanks to a contest sponsored by Iams and Pet News and Views, a popular animal welfare blog.
A week ago, Pet News and Views posted a contest asking its readers to leave a comment or pet nutrition question on the site. For each comment about a rescue pet or pet nutrition question, Iams donated 10 bowls of food to Jersey Animal Coalition (JAC). Iams agreed to donate up to 1,000 bowls of its new dog food IAMS Sensitive Naturals and IAMS Simple & Natural.
The first ingredient in the IAMS Sensitive Naturals is fish. The first ingredient in the IAMS Simple & Natural product is chicken. You won't find corn, wheat, soy, meat-by-products or names you can't pronounce in these foods. What you will find are apples, carrots, peas, Vitamin E and fish oil. Both products are dry food.
Pet News and Views hosted a similar contest last year that generated over 500 comments on its site. Michele C. Hollow, founder of Pet News and Views, expects to host another contest with Iams in the fall. "My readers want to help," she says. "They know that animal shelters are in need of food, kitty litter, leashes, cages, pet toys, cleaning supplies, and more. Thanks to Iams, all my readers had to do was leave a comment about their rescue pet or a pet nutrition question. My readers are happy to do their part. They care about the welfare of animals as much as I do."
"The last contest helped feed dogs and cats at shelters around the country," Michele continues. "This time Iams asked me if I wanted to do something local. Jersey Animal Coalition is up the road from me. I was thrilled to participate in this contest." Jersey Animal Coalition is an all volunteer not-for-profit that has rescued and placed over 10,000 stray and abandoned pets since it was founded in 1989. It is a no-kill shelter whose motto is "We make space by adopting, not euthanizing." "I am grateful to Iams for helping my local animal shelter. And I am planning on running a week-long series of answers to the pet nutrition questions I received on Pet News and Views."
Dr. Marcie Campion, a member of the American Academy of Veterinary Nutrition and the Scientific Relations Manager at P&G Pet Care, is in the process of answering the questions. "I expect to post her answers to your questions within the next two weeks," she adds. "It was such a joy dropping off the food and seeing all the beautiful dogs and cats at the shelter," says Hollow.