Mobile Friendly Web Design – What is it and Why you need it?
With the advent of smartphones, consumers are increasingly turning to their mobile phones to accomplish an array of tasks from texting and surfing to getting directions and in fact, to optimise their lives.
The mobile phone has become such a critical part of our daily routines that we turn to them whenever we are tired, bored, curious, anxious or even hungry.
Your digital strategy must keep in line with this shifting consumer behaviour. As a result, your approach should be mobile-first and a mobile-friendly website is an important asset you cannot do without.
So, What is Mobile Friendly Web Design?
Mobile friendly design, also known as mobile responsive design, ensures that your website adapts to the device it is accessed on. This means that your website's information (such as video, text, links and images) is presented to offer an optimal experience to visitors no matter the size of the device they use.
Google Expects it – Mobile friendliness is an important ranking signal. So if your website is not mobile friendly, it may not be visible to mobile searchers.
Your Visitors Expect it – As discussed above, today's users are doing every online activity on mobile devices. So if your website does not offer the best experience on mobile devices, they are likely to hit the "back" button on the browser to look for another website to find the information they are after.
Improves User Experience – User experience is critical to keeping your users happy. You want to ensure your visitors like your site. Good user experience creates the right first impression on visitors, improves engagement and in turn your conversions.
Increased Reach – With a mobile friendly website, you can increase your reach to consumers who use smaller devices.
Your Competitors Are Doing it – Some of your competitors have already gone mobile friendly and experiencing an improvement in sales. When you want to keep ahead of the competition, a mobile friendly website is essential.
Good for SEO – Not only is a mobile friendly website easier to rank on mobile search results compared to non-mobile friendly sites but they are easier to optimise and manage too.
Latest Standards – Mobile responsive design is the current industry standard, which means that by investing in a mobile responsive site you are investing in a website that adheres to the latest standards and features the current web technology.
Affordable Mobile Friendly Websites from LS25 Web Design, Leeds.
Here at LS25 Web Design Leeds, we believe that your business success depends on mobile-friendly design. We offer high quality mobile responsive websites at competitive rates. Talk to us today to discuss your web design requirements.