DoubleClick Bid Manager is the demand-side-platform (DSP) that allows you to reach your customers when and where it matters.
The programmatic buying platform gives access to display inventory across ad exchanges to accurately bid, precisely target and effectively optimize your campaigns.
How does DoubleClick Bid Manager interact with the rest of the DoubleClick platform?
As the for the center display ad bid management, DoubleClick Bid Manager is an integral part of the DoubleClick digital solutions.