Somewhere between my first meeting with the store director and creating the posts you see above, I was writing lots of copy. I was also very busy in my classes, so taglines got scribbled on post-it notes and pages in every subject of my notebooks. Although a lot that copy is already in a landfill somewhere, I had a decent streak after reading a very helpful chapter chapter in Hey Whipple, Squeeze This! This is the page that did NOT end up in the wastebasket.
Okay. By now, copy is set in motion. The client likes it. Phew.
Now, I gather my team to be a meanie and give out some assignments. One member begins work on a press release detailing our club's involvement with the event campaign to make sure we come out of this looking like pros. Myself, I begin work on bringing some of these taglines to life in Photoshop. Here are the collected images created by myself and fellow AdInker.
On top of these social media posts, Vine team was also busy making some multimedia goodness for our client! See all of them here.
Cheers to my first taste of client hospitality!