Good morning and welcome to issue #51 of Product Buff.
I've been learning a lot about the world of Facebook advertising and online marketing funnels in the past few weeks. Have you used Facebook ads before? Reply and let me know so we can share some tips.
This week's content is about handling feature requests, pillars of successful tech products, mastering growth marketing and how to send best emails.
HEAR it because in this episode, Michael Sacca, Head of partnerships at Crew, discusses the value of partnerships, how it can help companies grow, how to evaluate feature requests and creative ways of saying 'no'.
READ it because in this post, Nir Eyal talks about the harsh reality of building and growing successful tech products. He then talks about why companies must never lose sight of its GEM, its growth, engagement, and monetization. He goes in details for each part while offering a question and a metric.
READ it because in this post, Brian Balfour dives deep into a list of principals to mastering growth marketing for a product. He also includes a model for choosing what growth projects to work on based on impact and popularity. It's a detailed post if you're into geeking over growth tactics.
READ it because in this post, Des Traynor share some basic rules for sending good email. No matter what, you'll use it to get the word out about your product. Learn how to send marketing messages that will be opened, clicked, and ultimately convert.
TRY it because ViewedIt is an awesome Chrome extension that will allow you to easily create, send and track videos for FREE!
TRY it because Sketch Viewer will let you easily view, version, and share your .sketch files on the web.
If your answer is YES, and you need some help, I want to support you by offering a FREE coaching call to overcome your biggest challenge.