Influencer The most common Paid Search mistake that could be costing you lost opportunities and wasted ad dollars.
Its' Friday and I thought it'd be fun to show everyone the most common Paid Search mistake I see. This mistake is, by far, the most common and sometimes, it drives me insane thinking about it. Seriously, if your Paid Search vendor makes this mistake, you need to find someone who really works for the management fee they charge.
Influencer Is Your Agency Neglecting Your PPC Campaigns?