These two retired navy seals tell an incredible story while simultaneously sowing in leadership and life lessons that are incredibly practical and can be implemented immediately.
If you read only one leadership book this year, this is it. Former Navy Seals Jocko Willink and Lief Babin applies combat proven leadership principles to help improve businesses and the lives of individuals. Extreme Ownership teaches: the self-discipline to own all mistakes as an effective leader, leadership as a team dynamic, and how to continue winning. There are no shortcuts to leadership, it requires tirelessly grinding day in and day out and this notion embodied in the t-shirt slogan "Discipline equals freedom" has resonated with the masses. The popularity of this book spawned Jocko Podcast, hosted by co-author Jocko Willink and Echo Charles, which was awarded "Best of 2016" by Apple. As of March 2018, @jockowillink amassed 182.7K followers on Twitter, many of which follows Jocko's daily example of waking up at 4:34AM to "get after it".