The move aims to rejuvenate Tesla's vehicle lineup within its primary market, following price competition and discounts in 2023.The electric vehicle giant saw shares sink Thursday after it was announced that the company will implement pay increases for workers at its California car plant, aligning with other nonunion automakers like   Toyota    NYSE TM , Volkswagen  ETR VOWG p , and Hyundai  OTC HYMTF .
Tesla is increasing pay for workers at its California plant to align with other nonunion automakers, following price competition and discounts in 2023.