His last appearance for Norwich came on 11 February 2017 in a 5–1 win over Nottingham Forest.

(meta data) TITLE: Norwich City 5-1 Nottingham Forest - BBC Sport

(meta data) PUBLISHED DATETIME: 2017-02-11

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Jonny Howson has scored against Nottingham Forest in four consecutive matches

Three goals in eight first-half minutes inspired Norwich to a commanding win over Nottingham Forest at Carrow Road.

Jonny Howson's 25-yard volley put City ahead and was followed by Josh Murphy's finish from a tight angle and Wes Hoolahan's half-volley from distance.

Alex Pritchard's low drive made it 4-0 before Forest defender Eric Lichaj was sent off for two yellow cards.

Ross McCormack stroked in a consolation on his debut for the visitors before Pritchard drilled in his second.

Gary Brazil was confirmed as Forest's caretaker manager until the end of the season after winning three of his four previous four matches in charge, but saw them crash to a fifth defeat in their last six away trips.

And Forest also had keeper Stephen Henderson stretchered off after injuring himself while scrambling back in a vain attempt to keep out Hoolahan's spectacular strike.

Norwich, top scorers at home in the Championship, could have had more before half-time with Zach Clough clearing Russell Martin's header off the line, and replacement keeper Jordan Smith tipping Pritchard's curling shot round the post.

Danny Fox almost pulled one back before the break when his header clipped a post from Ben Osborn's cross, but Forest's hopes were well and truly extinguished by the time Lichaj was dismissed after fouling Murphy.

The Canaries are now unbeaten in five league games and moved to within two points of the play-off spots after their 11th home win of the campaign, while Forest slipped two places to 17th.

We have played some excellent football, scored five goals and could have had seven, eight or nine with all the chances we created.

"I always thought this would be a good, footballing game and that is why I decided to play both Wes Hoolahan and Alex Pritchard.

I was counting on them going out there and causing havoc with the quality they have got and that is exactly what happened.

"The level of our performances has also improved and if we keep on going like this we will be in the play-off positions soon."

"It was a tough afternoon, I won't deny it.

You could see the quality in the Norwich squad and there were two exceptional finishes in the first half.

"Then we lose our goalkeeper and have our captain sent off, so it was one of those days for us.

"At least we kept going in the second half, we didn't just fold, and Ross McCormack scored a good goal and showed what he can do for us.

But it was obviously a bad result for us."

1Ruddy25PintoSubstituted forWhittakerat 58'minutesBooked at 73mins5Martin15Klose3DijksSubstituted forBennettat 69'minutes8Howson18Mulumbu31Murphy21Pritchard14HoolahanSubstituted forWildschutat 73'minutes9Oliveira

30HendersonSubstituted forSmithat 23'minutes2LichajBooked at 70mins25HobbsBooked at 50mins13Fox3Pinillos15TshibolaBooked at 57mins24Vaughan19WardSubstituted forMcCormackat 56'minutes16Clough11Osborn9AssombalongaSubstituted forLamat 71'minutes

Home TeamNorwichAway TeamNottm ForestPossessionHome48%Away52%ShotsHome13Away6Shots on TargetHome9Away1CornersHome8Away1FoulsHome10Away12

Match ends, Norwich City 5, Nottingham Forest 1.

Second Half ends, Norwich City 5, Nottingham Forest 1.

Daniel Pinillos (Nottingham Forest) right footed shot from the left side of the box is high and wide to the right.

Nélson Oliveira (Norwich City) left footed shot from outside the box misses to the left.

Ross McCormack (Nottingham Forest) wins a free kick in the attacking half.

Alex Pritchard (Norwich City) left footed shot from outside the box to the bottom left corner.

Jonny Howson (Norwich City) right footed shot from outside the box misses to the right.

Alex Pritchard (Norwich City) right footed shot from the centre of the box is blocked.

Delay in match Thomas Lam (Nottingham Forest) because of an injury.

David Vaughan tries a through ball, but Ross McCormack is caught offside.

Nélson Oliveira tries a through ball, but Russell Martin is caught offside.

Aaron Tshibola (Nottingham Forest) wins a free kick in the defensive half.

Foul by Youssouf Mulumbu (Norwich City).

Ross McCormack (Nottingham Forest) right footed shot from the centre of the box to the centre of the goal.

Assisted by Zach Clough with a through ball.

Steven Whittaker (Norwich City) is shown the yellow card for a bad foul.

Foul by Steven Whittaker (Norwich City).

Second yellow card to Eric Lichaj (Nottingham Forest) for a bad foul.

Foul by Eric Lichaj (Nottingham Forest).

Josh Murphy (Norwich City) wins a free kick on the left wing.

John Ruddy tries a through ball, but Nélson Oliveira is caught offside.

Mitchell Dijks (Norwich City) wins a free kick in the attacking half.

Foul by Daniel Pinillos (Nottingham Forest).

Josh Murphy (Norwich City) wins a free kick on the right wing.

Foul by Britt Assombalonga (Nottingham Forest).

John Ruddy (Norwich City) wins a free kick in the defensive half.

Ben Osborn (Nottingham Forest) wins a free kick in the attacking half.

David Vaughan (Nottingham Forest) right footed shot from outside the box misses to the left following a set piece situation.

Aaron Tshibola (Nottingham Forest) wins a free kick on the right wing.

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In June 2015, it was announced that Mulumbu would sign on a free-transfer for newly promoted Norwich City on 1 July 2015.
 On 3 August 2015, Norwich announced that Mulumbu suffered a broken metatarsal in a friendly against Brentford which would require surgery and sideline him for several weeks, ruling him out of the start of the season. He would finally make his debut on 27 October in a Capital One Cup game against Everton, which Norwich lost on penalties after a 1–1 draw. He made his Premier League debut a few days later on 31 October in a 2–1 defeat to Manchester City . However, with Jonny Howson, Alexander Tettey and Graham Dorrans preferred in the centre of midfield, Mulumbu would ultimately be confined to only five league starts and two appearances as a substitute in the 2015–16 season, plus one appearance in the FA Cup, and the season would end with Norwich relegated back to the Championship.
 Mulumbu remained with Norwich for the 2016–17 season but again found his opportunities for first team action restricted.


On April 29, 2015, Senator Charles Grassley, the Chairman of the Senate Committee on the Judiciary introduced the Patent Act (S. 1137) in response to the Innovation Act.

(meta data) TITLE: PATENT Act (2015; 114th Congress S. 1137) - GovTrack.us

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A bill to amend title 35, United States Code, and the Leahy-Smith America Invents Act to make improvements and technical corrections, and for other purposes.

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She previously served as one of two suffragan bishops in the Episcopal Diocese of Los Angeles from 2010 to 2016.

The Rt. Rev. Mary D. Glasspool came to the Diocese of New York as Assistant Bishop in April, 2016.

Previously she had been Suffragan Bishop of Los Angeles (elected December 2009, consecrated May 2010).

She was born on Staten Island, raised in Goshen, NY, where her father, Douglas Murray Glasspool, served as rector of St. James' Church until his death in 1989, and graduated Bachelor of Arts Magna cum Laude from Dickinson College, Carlisle, PA in 1976; earned her Master of Divinity from Episcopal Divinity School, Cambridge, MA in 1981; was ordained a deacon in June 1981 by Bishop Paul Moore, Jr. of New York; and in March 1982 was ordained a priest by Bishop Lyman Ogilby of Pennsylvania.

From 1981 to 1984, she served as assistant to the rector, and later interim priest-in-charge, of St. Paul's Church, Philadelphia, moving from there to be rector of St. Luke's and St. Margaret's Church, Boston, where she remained until 1992.

She then moved to the Diocese of Maryland, first as rector of St. Margaret's Church in Annapolis (1992-2001) and then, until her election in 2009 as suffragan bishop of Los Angeles, as Canon to the Bishops in the diocese.

###### Executive Assistant to the Bishop Suffragan and the Assistant Bishop

###### Executive Assistant to Bishop Dietsche

###### Bishop Dietsche's Assistant for Special Projects & Assistant to the Canon to the Ordinary

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Bishop Glasspool's Keynote address to the 2016 Wardens' Conference.

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Mary Douglas Glasspool (born February 23, 1954) is an assistant bishop in the Episcopal Diocese of New York.


Gianluigi Gasparetti died in 2013 after a long illness.

(meta data) TITLE: Oöphoi (Gianluigi Gasparetti) Has Passed Away |

(meta data) AUTHOR: http://hypnos.com/wordpress/author/hypnos/

[Hypnos News]Updates for Hypnos Recordings

# Oöphoi (Gianluigi Gasparetti) Has Passed Away

I regret to report, for those of you who have not already seen the news on Facebook, the Hypnos Forum, or the ambient@hyperreal.org listserv, that Gianluigi Gasparetti, best known as Oöphoi, founder of the magazine Deep Listenings, and also founder of the Umbra & Penumbra labels, has passed away at age 55.

You will find many people sharing memories and photos HERE, on the Hypnos Forum.

Some of my very earliest memories as an ambient musician and label owner involve Gigi, as his friends called him.

I first knew him as a magazine publisher and writer, and was delighted to find this Italian-language magazine devoted to ambient music had given rave reviews to the first few CDs released by Hypnos.

Gigi transitioned from ambient music fan to practitioner, and while the majority of those who attempt this move never create music that amounts to much, he became as Oöphoi truly one of the most noteworthy artists in the scene from the late 90s onward.

We communicated on many subjects over the years, and I had the pleasure of releasing four CDs of his music, with others in various stages of planning or potential discussion.

The four already released include the following:

Athlit was the first Hypnos first release by Oöphoi, and ended up being his only solo work we released.

There were many discussions of doing other solo releases, but sometimes Gigi was impatient.

It often seemed that if two labels were interested in releasing some of his work, he went with whichever label wanted to release it soonest.

Paul Vnuk Jr. & Oöphoi – Distance to Zero

Distance to Zero was an album we considered somewhat overlooked.

It found a modest listenership, but not the acclaim it deserved.

Perhaps time will look more favorably upon it, and it will rise in the estimation of the ambient music scene in general.

The Path of White Clouds was a reissue of an out-of-print album by Nebula, a sort of ambient music "supergroup."

Due to some concerns about the several other recording artists releasing work under the name Nebula, the decision was made to alter the name slightly to Nebulæ for the reissue.

Group member Klaus Wiese passed away during the time we were preparing this reissue.

Seren Ffordd & Oöphoi – The Martian Chronicles

Another Oöphoi collaboration, this time with Seren Ffordd, an ambient artist from Wales whose work Gigi had introduced to the world on his Umbra & Penumbra labels.

He also encouraged me to release some Seren Ffordd work on Hypnos, which has led to the strong ongoing relationship between us.

Seren Ffordd & Oöphoi had such a successful collaboration, they completed a second CD worth of material around the same time.

We originally discussed the idea of making the release a double CD, but the two discs were of such different sonic quality from one another, we settled on releasing them as related but separate albums.

We are currently working on The Dreaming Waters, the second album by Seren Ffordd & Oöphoi, which will come out on Hypnos in 2013.

Fans of Oöphoi's music are fortunate to have such a large body of work available, with perhaps a few more items like this one still to be released.

I personally (that is, Hypnos founder Mike Griffin) had worked intermittently on a collaborative project with Gigi.

We created about two CDs worth of music, some of it very fine, but somehow we were both so busy with other things that we never quite got around to finishing it.

Perhaps I'll find a way to edit and finalize those tracks some day, and release them in tribute to Gigi.

He was so friendly, and in touch with so many recording artists around the world, that I have no doubt other collaborative projects exist in semi-finished states.

I hope we will hear more of these in the future.

Though we've lost our friend, he has left us many soundworlds to explore.

I known Gianluigi Gasparetti personally…

I discovered him through the great webzine "Deep listening", an amazing magazine regarding electronic/ambient music reviews he wrote (initially alone and with some collaborators in last years).

Pheraps no many people here know this magazine, wrote only in Italian language as far as I know.

And sold only by correspondence in paper format (also in recent internet-era …)

In our e-mail conversations I tryed many time to convince him to translate the review in english language, because I though the content was absolutely valid worldwide, but hehave been always pessimistic on the realization of the english version and the diffusion on internet with a weblog or something

… we had long mail conversations about that…

If I well remember, around year 2000 or a bit later, Stefano Musso (in art Alio Die) gifted to me the Deep Listening magazine issue (btw at that time Stefano used to sell strange music cds in a stand in some fairs of used books, comics and vynils… and strange music on cd..)

So I started some time after an e-mail friendship with Gianluigi that became my "ambient music" CD supplier/reseller… (that was time when internet was not so spread here in Italy…) I purchased from him so many CDs of great artists and I really appreciated music he realized with nickname Oophoi!

I think his drones are really at a very high level of "deepness" and I listened his music for many years.

By example Athlit, Mike Griffin published and mentioned properly here, have been a masterpiece in ambient/electronic music.

In 2004 (times when he was also sort of editor/manager of "Umbra Records" CDR label ) I sent to him a demo CD, just to have his honest opinion…

he was entusiast and insisted on publish that "demo"…

I followed his suggestion and "Western Detunes" (my first album); was published by him.

A good story: my nick "solyaris music" come after a converstaion with him … because our love for Tarkovskij's movies..

he suggeted to use an alias as "LEM" .. but I decided at last for "SOLYARIS" as a tribute to the movie.

I have to be always be beholden tohim because that.. because I started to express myself in music in what today I call "my way"!

After the pubblication of Western Detunes, I confess I had discussions with Gigi, because some "commercial" behaviours on music duffusion and reselling/ re-pricing of my music by certain web sites …(btw without any advantage for myself…) so we decided to separate our ways and himself suggested to me to diffuse my music with a personal website.

I did that with happiness ( http//solyaris.altervista.org ) and peace for everybody :-).

I admit my relationship with Gianluigi stopped at that times more or less.

Sometime I had to complain about some behaviours and the friendship finished.

Yes, Gianluigi talked about a misterious desease but, I admit, he was so hermetic that I thought he was not so sincere …

Apart the personal issues, the feelings I had also reading the last issues of Deep Listening was his possible big pessimism about music diffusion, music evolution nowadays… life in our society

to such an extent he closed the magazine forever

Looking backward my last years, I see indeed how many I am at one with him now!

I mean regarding his conception about ambient music, his infinite love for Steve Roach music! and above all for Klause Wiese tibetan singing bowls drone music.

He was a deep lover and connoisseur of Wiese music (he met him some times as far as I know, and they realized some albums togheter).

I know that big part of my musical culture started after his thoughts, his music.

Buon viaggio dall'altra parte Gianluigi!

Che tu possa stare immerso in drones di bellezza infinita làddove sei..

Very very sorry for you Oophoi,keep travel to far far away,bye….((

I am sad to only hear about this today by discovering this blog.

Gianluigi Gasparetti created some of the most profound music in existence.

I discovered him by listening to the Drone Zone and Cryosleep channels on Shoutcast.

Sono davvero tanto triste, per la sua morte.

Bardo is my most played album,somebody once described it as being like a hug.

Unbearable sadness of memories ..this piece of music means so much to me…it's gets me every time I listen..makes me feel happy,sad,relaxed,determined,joyous, Thanks Oophoi..I think I would of liked you

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Oophoi Tribute on Sunday Evening Sinewaves

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Gianluigi Gasparetti (26 March 1958 – 12 April 2013), known by the pseudonym Oöphoi, was an Italian ambient musician. He is perhaps best known for his role as the editor of "Deep Listenings", an Italian magazine dedicated to ambient and deep atmospheric music, where he has featured interviews with many famous ambient artists including Steve Roach and Michael Stearns. Oöphoi's music can be characterized as being static, organic and minimalistic. It has an overall solid and monolithic feel to it, often integrated in a meditative and spiritual context. Created by using synths, singing bowls, flutes, and processed voices, his recordings have relatively slight harmonic variations.


The preparatory production began in Tyrol, Austria during mid-March for one day to shoot some snowy scenery on the Hintertux Glacier, which made for excellent conditions and perfect weather.

(meta data) TITLE: Snowpiercer in Tirol | Home | Cine Tirol

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Director Bong Joon-Ho starts shooting his movie "Snowpiercer" in Tirol

The very first shooting day for "Snowpiercer" took place on Hintertux Glacier in Tirol mid of March.

Excellent conditions, perfect weather and extremely professional support by the team of Hintertux Glacier made it a remarkable start of principal shooting.

The story: Set in an post-apocalyptic world, a world war has ravaged the world which is now covered completely in snow.

The only means for survival is to board the Transperceneige (snow train), but the train only has 1001 coaches.

On the train, the poor wallow in misery in the lower decks, while the rich lives in decadence in the upper decks.

Then their two worlds start to collide ...

Cast: Chris Evans, Song Kang-Ho, John Hurt, Tilda Swinton, Jamie Bell, Octavia Spencer, Ko Ah-Sung

Korean Director Bong Joon-Ho was selected as the president of the Caméra d'or jury during the 2011 (64th) Cannes Film Festival.

"Snowpiercer" is produced by Snowpiercer LLC., South Korea in co-production with Stillking Films Prague / Los Angeles, supported by Cine Tirol Film Commission.

Picture: TJ Park (Producer), Sung Ho Nam (Production Manager), Dooho Choi (Co-Producer), Alex Hong (DoP), Thomas Fuchs (Cine Tirol), Bong Joon-Ho (Director), Robert Bernacchi (Co-Producer)

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(meta data) TITLE: The glaciers win in "Snowpiercer", but at what cost? | GlacierHub

(meta data) AUTHOR: http://glacierhub.org/author/nick-smith/

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# The glaciers win in "Snowpiercer", but at what cost?

Humanity struggles to stay warm in a train speeding around a frozen Earth in "Snowpiercer".

Remember when Godzilla used to be scary?

Climate change horror seems to be the new go-to disaster for Hollywood films as of late.

Unlike giant floods, tornados or even Godzilla, the world freezing over affects everyone at once.

There might be an escape from a giant atomic lizard, but when the temperatures change, there's nothing we can do as a species but adapt.

That adaptation comes in the form of a speeding, circumnavigating train in the new movie Snowpiercer.

The exposition in the opening minutes of the movie sets up the scenario: to counteract warming global temperatures, scientists in the present day developed a chemical that will cool the earth when released into the atmosphere.

What's left of humanity is stuffed into a train, divided so neatly into class sections it would make a political science sophomore blush.

The poor are crammed into industrialized bunk beds in the tail section while the rich at the front of the train enjoy saunas, sushi and never-ending raves.

After spending 17 years in the squalid back of the train eating gelatinous black protein blocks, Curtis, the film's lead (Captain America's Chris Evans), reluctantly leads an uprising to take over the engine.

What's interesting about Snowpiercer isn't so much the setting but that climate change horror seemed to be playing a larger role in movies right now.

As New Yorker film critic David Denby wrote about the Snowpiercer, "The current designers of awe, in Hollywood and elsewhere, have gone back to the Apocalypse.

They've created what might be called the Seven Horsemen of the Multiplex: aliens, pandemics, floods, ice, comets and other interplanetary flotsam, nuclear war, and zombies."

That fourth one, ice, popped up in last year's The Colony, which imagines humanity living underground after the world freezes over once climate-changing weather machines break down.

In both films, the fear seems to come from geoenginnering gone wrong as much as it does from a permanent Ice Age.

(In some sense, this is also what the mega-hit Frozen is about.)

On location at the Hintertux glacier in Austria.

(from left) TJ Park (Producer), Sung Ho Nam (Production Manager), Dooho Choi (Co-Producer), Alex Hong (DoP), Thomas Fuchs (Cine Tirol), Bong Joon-Ho (Director), Robert Bernacchi (Co-Producer).

In an odd way, Snowpiercer highlights the seriousness of glacial retreat; only a cosmically huge event is capable of bringing them back.

One scene in the movie features a shot of the Hintertux glacier in the Tyrolean Alps of Austria.

Though the movie takes place in 2031, the glacier will almost certainly be visibly smaller by time that year actually rolls around.

Over Independence Day weekend, Snowpiercer only took in a little over a million dollars at the box office.

In South Korea, where it was co-produced, the movie made nearly $60 million, setting a new record in that country.

This was the first English-language production for Snowpiercer's director, Joon-ho Bong, whose monster movie The Host achieved popularity in the U.S. when it was released in 2006.

Whether the most expensive Korean movie ever made finds popularity here in America (which accounts for only 2 percent of worldwide box office receipts so far), remains to be seen.

Audiences may instead choose to find comfort this summer in a much more comforting disaster from the east: Godzilla.

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Crevasses have formed on Iceland glaciers

Humans (surprise!) biggest cause of glacier loss

Drawing Montana's glaciers at a glacial pace

Snows of the Nile Biologist and photographer Nate Dappen compares a historical photo (taken by Vittorio Sella in 1906) to the modern landscape in Rwenzori Mountains National Park, Uganda.

Peaks visible are Alexandra (left) and Margherita (right) on Mount Stanley.

Snows of the Nile3_Photo by Nate Dappen (1)

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Bong filmed "Snowpiercer" with 35mm film in a 1.85:1 aspect ratio. On 3 April 2012, principal photography had officially begun in Prague, Czech Republic, at the Barrandov Studios on gimbals on its interconnected sound-stages after preparatory filming in the production occurred at the end of March, with a said budget near to $42 million, which was the largest film budget of all time for any film with Korean investors. On August 2011 the studio was determined as the shooting location and on October 2011, Bong and his production team moved to the Czech Republic. During the period of November 2011 to April 2012, the key members of the crew were secured and confirmed, those being: Ondřej Nekvasil, Eric Durst, Julian Spencer and Marco Beltrami.


Born in Bianzone, Lombardy, he won the gold medal in the men's skeleton event at the 1948 Winter Olympics in St. Moritz.

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Born: March 15, 1922 in Bianzone, Sondrio, Italy

Died: May 28, 2013 in Sankt Moritz, Graubünden, Switzerland

Nino Bibbia first came to St. Moritz at age 3, when his father travelled there to sell fruit.

He eventually settled there and became a part of the winter sports scene, competing in bobsleigh, skeleton, ice hockey and ski jumping.

When the Winter Olympics were held in St. Moritz in 1948, he was selected for the Italian bobsleigh team, and eventually also for the skeleton.

In the latter event, he emerged victoriously on the Cresta Run, the first of 231 wins on that track.

It was only his second season competing on the Cresta, and the first sliding the full course.

Among his victories were 8 Grand Nationals (1960-1964, 1966, 1968 and 1972) and 8 Swiss Championships.

He also won two Swiss titles in the luge, in 1946 and 1951.

Nino Bibbia loved his sled so much that immediately after his marriage with Rosa Schmidt, the couple went down the bobsleigh course in a two-man bob.

When the Winter Olympics came to Torino in 2006, one of the curves in the Olympic bob/luge/skeleton-course was named after Bibbia.

Nino Bibbia (15 March 1922 – 28 May 2013) was an Italian skeleton racer and bobsledder who competed in the late 1940s.


Supporters of curb cut requirements point to mandatory curb cuts as an example of disability rights legislation that can benefit every user of public spaces, and not just disabled people.

(meta data) TITLE: Curb space is way too valuable for cities to waste on parked cars.

(meta data) PUBLISHER: https://www.facebook.com/Slate

## The American city is wasting valuable real estate on parked cars.

In 1972, Berkeley, California, installed its first official curb cut.

This little ramp descending from the curb into the street was the fruit of hard work by disability advocates.

It was not, in fact, the nation's first curb cut—that was in Kalamazoo, Michigan—but it would begin a revolution.

Hundreds of thousands of curb cuts followed, and what was born as a wheelchair convenience, and eventually mandated by the 1990 Americans with Disabilities Act, soon provided a path for all kinds of street users, like kids on bicycles, parents with strollers, and senior citizens with shopping carts.

Pedestrians are drawn to using curb cuts, and a street corner would look odd without them.

It's a story of how changes made for small groups wind up having positive, unforeseen externalities.

It should also prompt us to look again at the stagnant, forgotten piece of infrastructure that is the American curb.

How and where we walk is a function of curb design—where is the curb cut, where are the parked cars, where are the trees?

But so is the utility of emergency vehicles, taxis, public transportation, cycling, garbage pickup, and freight delivery.

The space at the edge of the street plays a crucial role in stormwater management.

It can provide desperately needed public and commercial space.

Worth billions but given away for free, the curb is arguably the single most misused asset in the American city—and one that, more than any giant investment in apps, sensors, or screens, can determine the future of transportation.

Parking is one of the most popular words in the NIMBY lexicon.

Google's parent company, Alphabet, has launched a company that "codes the curb" in an attempt to help cities and companies adapt to changes coming with electrification, shared mobility, digitization, and autonomy.

"The big context we see is a shift, arguably the biggest since the internal combustion engine, in the transportation sector," said Stephen Smyth, the CEO of Coord.

"There's not always accessible data about the curbs and what you can do on them.

So we've taken it on ourselves, because we believe that the curb is the nexus of what you can do in transportation."

You can understand why, despite rapid urban growth and punishing traffic jams, the mayors of bustling American cities have been reluctant to disrupt the curb's settled role for the past 70 years: providing free parking.

Parking, after all, is one of the most popular words in the NIMBY lexicon.

Few mayors could even tell you how much curb space a city has or what it's worth, though they do seem to recognize that a free parking pass can function as a powerful, Tammany Hall–style perk for favored groups.

"I have a large collection of newspaper articles about parking space murders, some of them are quite brutal," says Donald Shoup, a professor at UCLA and the father of American parking studies.

"If you need an example of how emotional people get about the curb, that's good evidence."

But it's not as though curb space is in short supply.

Philadelphia has more than 440,000 on-street parking spaces, which seems like a lot, though it represents just over 20 percent of the city's total parking spaces, according to a May report from the Mortgage Bankers Association.

Seattle has an astounding 514,000 on-street spots in a city of just 704,000 people.

San Francisco, the peninsular city always said to be "running out of room," has approximately 275,000 curbside parking spaces.

As you might expect, the curb's unrealized value as a public asset is highest in cities like San Francisco where there's little empty space to go around.

(Des Moines, Iowa, by contrast, has an astounding eight parking spaces per resident, mostly in surface parking lots.)

The bright blue indicates free two-hour street parking in San Francisco.

Rarely is personal car parking the highest and best use of this space.

In contrast to cars, which spend 95 percent of their lives not moving, scooters and shared bikes have been making busy use of curbside parking spaces.

In New York, docks for shared bikes have typically been installed along curbs, and on busy days users clock more than six rides per bike per day.

(The city's reluctance to take away personal car parking may, in fact, have limited the network's growth.)

One curbside parking space can accommodate a dozen bikes and serve dozens of daily trips.

The situation for scooters is similar: In Santa Monica, where Bird's first electric scooters were distributed, each scooter is used five to six time a day, for an average trip of 1.6 miles.

That activity is good news for stores and restaurants, which tend to overestimate how many of their customers arrive by car.

Even more significant, for curb space, is the rise of transportation network companies like Uber and Lyft.

Back in the fall of 2016, Lyft alone completed 6.3 million rides in Los Angeles—triple what the local taxi industry had done at its peak in 2012.

That means millions more pickups and drop-offs on city streets.

The company's co-founder John Zimmer touts ridesharing as a way to cut down on car parking in cities and claims 250,000 customers have given up their personal cars—a dubious data point that seems to rely on a cursory survey.

Nevertheless, the company's need for space for pickups and drop-offs, and its recent purchase of the bikeshare company Motivate, place its interests squarely against those of the curb status quo.

In busy cities, the rise of TNC services is just one reason that curb space is newly in demand.

Businesses are reducing on-site inventory by working with suppliers who can respond quickly to their needs.

Apartment buildings are receiving hundreds of Amazon packages a day.

Offices are deluged with lunchtime food deliveries.

Where curb space is tight, both people and goods tend to be picked up or dropped off from double-parked vehicles.

An astounding portion of traffic congestion comes from just two sources: cars cruising for parking, and those that have given up and double-parked.

It's been projected that eliminating double-parking in Athens, Greece, for example, could reduce traffic delays by 33 percent.

More than 30 percent of vehicle-miles traveled in the urban core consists of cars looking for parking, according to Shoup.

He estimates that New York's free, on-street parking spaces together amount to 13 Central Parks.

By charging just $5.50 a day for half those spaces, Shoup projected in a proposal published in the New York Times last month, the city could generate $3 billion a year.

Higher rates would free up spaces, reducing the time drivers spend spot-hunting, reducing traffic, and shortening journeys.

Solving this congestion comes down to one thing: better curb management.

In the United States, airports are at the forefront.

At San Francisco International Airport, where Uber and Lyft make up nearly 50 percent of arriving vehicles, the situation had become dire:

It's illegal for Uber & Lyft to pickup at SFO's arrivals level, so they pickup at departures.

This has made congestion so bad, there's now a sign encouraging drop-offs to go to arrivals.

So now departures go to arrivals & arrivals go to departures because tech fixes everything.

— Brian Janosch (@BJanosch) June 3, 2018

Last month, SFO instituted a new system.

Uber Pools and other "shared" TNCs will now depart from the top floor of a central parking garage.

Because they pick up multiple passengers at the airport, the vehicles tend to have longer dwell times, noted Doug Yagel, an airport spokesman.

"Our hope is that by separating out these elements, we'll see an improvement in roadway flow," he says.

Seattle's multiuse flex zones where the sidewalk ends.

A fundamental change is underway in cities too, contends a recent International Transport Forum report, in moving away from curbs as "static and inflexible installations and more as highly flexible and self-solving puzzles."

Paris has been steadily eliminating personal parking spaces from the public realm (down 43 percent since 2001) and has reserved spots for deliveries on major streets.

It's a return to an older urban era, where curbs were an active part of the cityscape, the interface for commercial activity between sidewalk and street rather than a barrier.

In this tradition, Seattle recently introduced "flex zones," a rethinking of what can happen in the gutters.

"What gets me excited is the idea of a flex zone that's adaptable and dynamic," says Meghan Shepard, a strategic adviser at the Seattle Department of Transportation.

"Maybe there's no parking in the morning because we're using it to move people on buses, then at 9 a.m. there's a priority for commercial vehicles, then at noon a food truck, then again people and goods, and then at nighttime it's parking to welcome people to nearby restaurants and entertainment zones.

That sounds like a hard-working flex zone."

New ideas ride in on the coattails of the companies offering transit and logistics services—a kind of "curb cut" effect for our time.

It can become public space—as it has in Manhattan, where the former transportation commissioner Janette Sadik-Khan established pedestrian plazas at the edges of some of the city's busiest streets.

It can also provide desperately needed commercial space on high-rent streets, as fleets of food trucks demonstrate in cities like Washington.

Or it can be repurposed to absorb and slow stormwater in flood-prone areas.

As is true in housing, the big changes to be made to public space and transportation in the American city are not technical or financial.

When American mayors are ready to make the most of what limited power they have, the curb will be there, waiting.

Henry Grabar is a staff writer for Slate's Moneybox.

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Historically speaking, footpaths were finished at right angles to the street surface with conventional curb treatments. The introduction of them to help people pushing prams dates back at least as far as the 1930s in the UK.
 Kalamazoo, Michigan installed curb cuts in the 1940s as a pilot project to aid employment of disabled veterans. A major project in Berkeley, California led by  Ed Roberts and others at the Center for Independent Living led to curb cuts up and down Telegraph and Shattuck Avenues creating an extensive path of travel. Following this, the value of curb cuts was promoted more strongly and their installment was often made on a voluntary basis by municipal authorities and developers.
 Curb cuts in Western countries have been mandated by legislation such as the Americans with Disabilities Act of 1990 (ADA) in the United States (which requires that curb cuts be present on all sidewalks) or the Disability Discrimination Act 1992 in Australia. The legislative requirements in some jurisdictions have been increased from the original requirements in recent times, to the point where existing treatments can now fail to meet the most recent design requirements.


Since its inception, PAWS Chicago has reduced the number of animals euthanized in the city by 80 percent, becoming an active participant in the No Kill Movement.

(meta data) TITLE: Animal Shelters - Illinois Comptroller's Office

HomeAboutConstituent ServicesComptroller's CrittersAnimal Shelters

A.D.O.P.T. Pet Shelter is located in Naperville, IL.

We are a private, "no-kill", non-profit organization that provides temporary shelter and care to dogs and cats in search of their forever home.

Finding homes for our voiceless animals is a priority for us.

Anderson Animal Shelter has been saving lives and serving the Fox Valley region for more than 50 years.

The shelter was incorporated in 1966 as the Humane Society of North Central Illinois.

In 1971, our current shelter opened its doors on five acres of land along Route 31 in South Elgin, IL.

In the 1980s, a generous donation from the Ivar and Ruth Anderson Anti Cruelty Trust prompted a name change to Anderson Animal Shelter.

Anderson receives no federal and state funding.

We rely on and appreciate the generosity of our adopters, staff, volunteers, foster caregivers, community members and businesses to support our life-saving mission.

The Animal Protective League is dedicated to caring for ill, injured and abused homeless animals and coordinating the adopt of those animals by responsible pet owners; it further is committed to ending companion animal overpopulation by offering high quality, low-cost spay/neuter services.

Founded in 1899, The Anti-Cruelty Society is Chicago's oldest and largest, private, open-admission, unlimited stay humane society.

With a mission of building a community of caring by helping pets and educating people, our comprehensive programs and services help over 50,000 animals and humans every year.

Community Animal Rescue Effort (C.A.R.E.™) is an all-volunteer, nonprofit organization with a mission to serve the communities of Chicago's North Shore by fostering and supporting healthy, positive relationships between people and companion animals.

Cattails Feline Rescue was started in July of 2006 by Dr. Gretchen Reid and the staff at Champaign County Animal Services.

Upon opening the facility in July of 2005, we saw a tremendous need to help the stray cats in our community.

CACC is committed to protecting public safety and ensuring the humane care of animals through sheltering, pet placement, education, and animal law enforcement.

As Chicago's only open-admission, municipal animal shelter and control facility, CACC provides for Chicago residents, and promotes the humane stewardship of animals throughout the City.

Chicago Pet Rescue is a 501c(3) non-profit, foster home and volunteer-based rescue, dedicated to rescuing stray and abandoned animals.

Chicagoland Dog Rescue is a volunteer based, shelter-less rescue.

We are a non-profit organization dedicated to rescuing, socializing, and placing homeless dogs into permanent homes - regardless of breed, size, or age.

DuPage County Animal Services is a self-supporting county agency and open admission animal shelter in DuPage County whose mission is to:

Operate a shelter for stray and owner-relinquished pets

Adopt homeless animals into responsible homes

Rescue animals that are lost, diseased, injured, or in peril

Promote responsible pet ownership and animal welfare through counseling, law enforcement, and education

Prevent and control rabies through bite investigations and rabies registration

Enforce state and county animal control and welfare laws

Provide public education programs for schools and group organizations.

Foster 2 Home, Inc. is a registered, non-profit, charitable organization dedicated to finding permanent homes for adoptable dogs.

Foster 2 Home provides assistance to loving, adoptive individuals and families, working closely with the adoptive parties, to ensure the best transition for and the humane treatment of all adopted animals.

We will strive to educate the public regarding the humane and ethical treatment of animals and aim to work in concert with other organizations to make a greater impact on the animal population.

4yr old, spayed female & neutered male, mixed breed- Gardner (male) & Magnolia (female) are a bonded pair of besties looking for a home with lap and love enough for two!

Surrendered to the shelter when their owner fell on hard times and could no longer care for them Gardner & Magnolia are looking for a new love that will last furever!

Can you give these lovebirds a spacious home with plenty of space to explore and binky?

For more information please call 630-407-2800 or email animalservices@dupageco.org.

Green Pup Shelter is a 501c3 foster based rescue.

The dogs that we rescue are taken to a Vet for a complete physical as well as any shots that are needed and also a spay or neuter.

We are able to assess the dogs that we rescue because we are a foster based program.

#### Humane Society of Central Illinois Pet Adoption Center

An independent, not-for-profit 501(c)(3) animal welfare organization, Humane Society of Central Illinois (HSCI) does not receive federal, state or local tax dollars.

With nominal adoption fees, HSCI relies heavily on fundraising activities, grants and donations from individuals and sponsors who have a commitment to animal welfare.

Since 1984, HSCI has offered displaced, abandoned and abused pets a second chance.

Our small staff and many volunteers care for almost 1,000 pets annually, including dogs, cats, rabbits, hamsters, birds and other animals injured, lost or discarded by their owners.

Kane County Animal Control oversees rabies registration, protects public safety and ensures the humane care of animals through sheltering, pet placement, education and animal law enforcement.

Animals are brought to this facility both as strays and owner surrenders.

All animals go through a stray holding period after which they are medically and behaviorally assessed.

All animals that go onto our adoption floor are up to date on their vaccines, microchipped, and spayed or neutered.

Dogs are Heart-worm tested and cats are tested for FIV/FeLV.

#### Kankakee County Animal Control & Adoption Center

A self-funded agency committed to preventing the spread of rabies, educating the public on animal health and welfare, and offering the service of re-homing the homeless animals.

The Kankakee County Humane Foundation (KCHF) is a 501(c) (3) non- profit organization that is a no-kill animal shelter.

Since 1963 the Foundation has rescued unwanted, neglected and abandoned dogs and cats in the Kankakee County area.

Lulu's Locker Rescue is a nonprofit, volunteer-run companion animal rescue working to bring to light the plight of black cats and dogs and senior/hospice animals in shelters as well as the misconceptions surrounding FIV cats.

We aim to lower the euthanasia rate of these animals by educating the public and providing foster care as we seek out permanent homes.

#### Macoupin County Animal Control and Adoption Center

Macoupin County Animal Control and Adoption Center in Carlinville, IL is a self supporting low kill animal control and adoption center that tries to place animals in loving homes or transfer them to rescue organizations throughout the state .

The adoption fees for cats is $75 (which includes spay/neuter.

Microchip, rabies vaccination, FVRCP and worming) and the fee for dogs is $100 (which includes spay/neuter, microchip, rabies vaccination, distemper/parvo vaccination, bordetella, heartworm test and worming).

The mission of Metro East Humane Society is to enrich lives by uniting cats and dogs with loving homes while promoting the humane and respectful treatment of animals.

The Naperville Area Humane Society is a 501(c)3 nonprofit limited admission animal shelter for dog and cat adoption, foster care, and owner surrenders serving the western suburbs of Chicago, Illinois.

Our shelter can house as many as eighteen dogs and forty cats.

Open Doors Animal Rescue was founded in 2009 by two young individuals who had grown tired of the needless suffering of homeless animals in their community.

Founded out of Hampshire, IL, Open Doors Animal Rescue is a not-for-profit organization that is based out of foster homes throughout the LaGrange and Chicagoland Area.

The rescue deals primarily with cats, and often has events and fundraisers to help promote and find homes for the kitties in our care.

PAWS Chicago (Pets Are Worth Saving) is a national model in No Kill animal sheltering, committed to bringing an end to the killing of homeless cats and dogs.

As Chicagoland's largest No Kill shelter, and one of the largest in the nation, PAWS has helped to reduce the number of homeless pets killed in the city by more than 80 percent since its founding in 1997.

In just 20 years, PAWS Chicago has grown from a grassroots organization to a national leader in the No Kill movement, guiding other communities in how to dramatically reduce the euthanasia of homeless cats and dogs.

Pets Are Worth Saving,Inc. (PAWS) is a not-for-profit, no-kill animal welfare organization.

PAWS was founded as a means of dealing with the increase in the animal population--specifically dogs and cats--in the Union County(Illinois) area.

#### Peoples Animal Welfare Society of Tinley Park (PAWS of Tinley Park)

The People's Animal Welfare Society of Tinley Park is a no-kill animal shelter dedicated to the protection of domestic animals and to the attempt to prevent animal cruelty in the surrounding communities.

We will provide shelter to abandoned, lost and relinquished pets.

We will provide humane education in animal care to the communities.

Opened in 1997, Project Hope Humane Society strives to temporarily home animals in an environment as natural as possible.

Our mission is to provide quality care for our animals daily until they find their forever home.

We are located in Metropolis, Illinois, and open Tuesday-Saturday 1 p.m. - 5 p.m.

The mission of the Quad City Animal Welfare Center is to operate a shelter for homeless animals, to offer a spay and neuter program, and provide humane education.

We are the only full-service, no-kill shelter serving the Quad-Cities area.

The shelter is located at 724 W. 2nd Avenue in Milan, IL.

For more information, call (309) 787-6830 ext.10 or visit www.QCAWC.org.

The Quincy Society for the Prevention of Cruelty to Animals was founded on July 20th, 1880 and is one of the oldest continually operating humane organizations in the United States.

Romeoville Humane Society, Inc. is a no-kill, non-profit 501(3)c animal shelter dedicated to enriching the lives of animals in our community through dedicated rescue and adoption services.

Romeoville Humane Society provides resources and information to the public about the proper care and training of pets, how to recognize and report animal cruelty, how to help prevent animal over-population, and will provide assistance with locating lost pets.

#### Sangamon County Animal Control Center

The Sangamon County Animal Control Center serves the City of Springfield and twenty five other municipalities in Sangamon County.

Various elements of code enforcement and open admission results in the intake of several thousand animals annually.

St. Sophia's Forgotten Felines is a foster-based cat rescue serving DuPage, Cook and surrounding Chicagoland communities.

Established in 2010 and operated by dedicated volunteers, St. Sophia's strives to be the best in temporary care for cats in transition, whether abandoned, abused or surrendered.

We are a small no kill animal shelter -We help the Elderly keep their companion animals for we believe that people TOUCHED BY AN ANIMAL are BLESSED with better health, happiness, and messages of unconditional, mutually-needed LOVE...and we believe that kindness to animals, the Elderly, and each other GENTLES our world.

Winnebago County Animal Services is a respected community leader and credible resource for awareness and enhancement of:

Striving for compliance with Laws and Ordinances

Wright-Way Rescue, located in Morton Grove, Illinois, is a nonprofit 501(c)(3) organization.

Its no-kill mission is to reduce the number of homeless pets euthanized in the Midwest each year through an adoption program, community education, promotion of spaying and neutering, and a veterinary medicine program.

Yoga4Cats is an all-volunteer foster-based animal rescue, with a primary focus on cats.

Yoga4Cats serves pets in need with four core programs: deCATur Fosters, WeTNR, Catification and unique fundraisers.

It was the first cage-free shelter in the Midwest.
 PAWS works with shelters across the U.S., particularly in times of crisis and natural disaster. During Hurricane Katrina in 2005, PAWS volunteers drove from Chicago to Louisiana to rescue 200 pets caught in the floods. PAWS also assisted in rescuing animals in the 2008 flooding in Cedar Rapids, Iowa and Quincy, Illinois, as well as the 2013 floods in Oklahoma. In August 2016, PAWS assisted in rescuing animals from floodings in Louisiana. PAWS also assisted in rescue efforts for Hurricane Irma in Florida, Hurricane Harvey in Texas in 2017, as well as Hurricane Michael in Florida in 2018.
 On December 1, 2013 Merrick Pet Care and PAWS teamed up to provide meals for the cats and dogs of PAWS. Merrick Pet Care provides food for all of PAWS pets as well as giving each pet that is newly adopted and their owner a supply of food.


In addition to e-mail being the most effective in obtaining direct response, online advertising (such as the "You've won $1000. Click here." ads) has become an increasingly common form of reply marketing due to its interactive nature - if the advertisement captures a consumer's attention, it is clicked, thus introducing the product to the customer.

(meta data) TITLE: Reply Marketing | What is Reply Marketing?

One of the major drawbacks of most forms of advertising is the difficulty experienced when determining the success of a campaign.

Think of a customer that goes into a store and buys a new pair of running shoes.

Was it the ad they saw for them on television?

Was it a review they read of them in a runner's magazine?

Were they simply walking by the shoes and liked the way they looked?

How is a Reply Marketing Plan Developed and Implemented?

How Can a Degree in Marketing Help You Find a Job in Reply Marketing?

Find schools offering marketing programs

As more marketing occurs online, advertisers have tried to develop new tools to track the impact of each and every advertisement they pay for.

Marketers want to know how many times it is seen, how many times it is clicked, and how often it leads to a sale.

One of the most effective methods of determining whether or not advertising works is by implementing reply marketing tactics in a campaign.

Reply marketing attempts to elicit an immediate response from customers, leading them from the advertisement directly to a sale.

Reply marketing takes many forms, ranging from basic classified ads to infomercials.

They typically ask consumers to "call now" or "act fast" to take advantage of special offers.

New online ads are one of the most common forms of reply marketing because of their interactive features.

If the ad captures a customer's attention they click on it, leading them closer to a company's products.

There are two major advantages to reply marketing.

Since the goal is to create an immediate sale, companies often use less total advertising when they use a reply strategy.

The second major advantage is that reply marketing produces quantifiable data about the effectiveness of the campaign.

Imagine that a company is running two separate commercials with a reply marketing strategy.

One highlights value while another highlights quality.

Each ad includes a different phone number to call.

Whichever number gets more calls is the product feature that most appeals to customers.

The only disadvantage of reply marketing is that it is often so immediate that it discourages long-term relationships between a customer and a company.

Reply marketing invites customers to take advantage of opportunities rather than form loyalties.

This form of marketing on its own is not very effective at encouraging repeat customers.

AAA of California – AAA was trying to boost the number of customers purchasing their auto insurance plans.

They had a well-recognized brand but had struggled to grow the number of subscribers.

After reevaluating their marketing strategy, they developed TV spots based on reply marketing techniques and focused them in targeted, local TV markets.

The campaign boosted leads at twice the rate of past campaigns.

The makers of Drill Doctor, a tool for sharpening drill bits, realized that they had a great product that no one knew they needed.

In order to generate demand they would have to educate customers.

They developed a 30 minute infomercial that highlighted the benefits of the Drill Doctor while also including many calls to action.

The ad debuted in 2001 and is still running today.

In 2010, Old Spice debuted ads featuring the "Old Spice Man."

Five months later they invited Twitter followers to Tweet questions to the Old Spice Man who would answer them in real time.

Videos were made of his responses and posted online.

In one week alone, the videos were viewed by 7 million people and Old Spice increased their Twitter following by more than 1,000 percent.

Old Spice was able to create significant buzz around their brand by soliciting responses directly from their customers.

Wells Fargo – The major bank developed a TV spot featuring a couple discussing the future of their finances.

At the bottom of the screen a 1-800 number was prominently displayed.

Wells Fargo created a scenario that the average viewer could relate to, and then made it easy for the viewer to respond to the ad.

Online environments are one of the best places to carry out reply marketing campaigns.

Tremendous amounts of data are produced on the customer, their preferences, and their demographic information.

The more this information is analyzed, the more efficient and effective advertising becomes.

This is why advertisers are spending tens of billions of dollars more on digital advertising than they did just a few years ago.

The chart below, based on data from the Interactive Advertising Bureau, illustrates the growth in online advertising over a six year period.

The largest jump in growth came between 2010 and 2011.

The reply marketing based approaches used in online advertising are one of the fastest growing types of marketing.

Because of the relatively low cost of a reply marketing strategy, many kinds of businesses enact these campaigns.

Consider a local coffee shop that runs ads for a free cup of coffee if a customer brings in a printed coupon.

That coffee shop can determine the effectiveness of its campaign by how many customers arrive to the shop holding coupons.

However, most comprehensive reply marketing campaigns will be carried out by major companies, usually with many product lines.

The infrastructure necessary to track, store, and analyze data about customers can be cost prohibitive for many marketing teams (See also Long Tail Marketing).

A company like Amazon will invest heavily in reply marketing because they sell tens of thousands of different products and market through dozens of different channels.

There is a tendency to write off infomercials as the lowest form of advertising.

They use loud spokespeople, cheap gimmicks, and high pressure sales techniques to market products of a dubious quality and utility.

But this is consistently one of the most effective forms of advertising and produces a huge return on investment.

All reply marketers have something to gain from studying the techniques used in infomercials.

Use testimonials – Infomercials often use testimonials from average people to help make the case for their products.

Customer testimonials seem authentic and they help the customer to imagine how they will personally benefit from buying a product.

Use metrics – Infomercial makers have relied on marketing data since before it was a standard industry practice.

They carefully track where their orders are coming from, who their customers are, and where and when they have seen the marketer's ads.

This kind of data leads to the efficient use of marketing budgets.

Calls To Action – Infomercials remind customers over and over that they need to buy this product right now.

They create a sense of urgency around the sale and encourage customers to buy now rather than later.

If a customer is pressured to buy now, they are less likely to comparison shop or to read product reviews that might contradict the claims made by the advertiser.

Be clear and direct – Infomercials make very clear and immediate statements about the quality, value, utility, and innovativeness of a product.

They avoid using abstract language, vague branding statements, or overly technical jargon.

The better a customer understands a product, the more likely they are to buy it now.

Highlight value – Infomercials are great at making customers feel like they are getting a bargain.

They present a product, slash its price, and then offer a second one for free.

By the end of the infomercial the customer feels like they will be missing out if they do not take advantage of this amazing deal.

Emphasizing value creates a sense of urgency in the customer.

### How is a Reply Marketing Plan Developed and Implemented?

Reply marketing demands a lot of attention from customers.

It tells them what they should do, why they should do it, when they should do it, and where.

Managing all of these messages requires a comprehensive marketing plan that can guide advertising efforts.

Companies who enact reply marketing campaigns must begin by asking themselves several questions.

They will need to analyze their product, their resources, and their intended customer base to figure out if a reply marketing approach is the right one.

For instance, if a company does not have an established call center staff, it would be counterproductive to invite thousands of customers to reply to a 1-800 number (See also Call Center Marketing).

Companies must respond to the immediate demand generated by reply marketing.

Finding the right segments of the market to focus on will be necessary before any ads are developed.

Marketers must choose the medium they want to focus on (TV, print etc) and then pick the markets they wish to target.

If they target elderly consumers, they might choose to run TV ads during the daytime.

If they want to target sports fans they might take out ads in ESPN Magazine.

Once marketers establish campaign goals, they must create advertisements that convince consumers to interact with the product or brand.

Copywriters, graphic designers, videographers, and technical staff will work together to create ads that grab the customer's attention.

The company will need to decide which features of its products to emphasize, and how to excite customers.

Reply marketing must make a strong and potent appeal to the customer that encourages immediate action.

The final step of the plan will be to analyze its effectiveness.

Before any campaign begins, marketers must establish clear metrics to measure success or failure.

The goals could range from increasing sales to decreasing the amount of money spent on every ad that leads to a sale.

Once the numbers are defined, the campaign should be reviewed multiple times throughout its duration.

If a campaign is not producing the intended results, they must formulate a new marketing plan.

Digital marketing managers are responsible for leading online advertising efforts.

They will manage everything from banner ads, to viral videos, to email marketing campaigns and search advertising.

Many of the strategies they use will involve elements of reply marketing.

#### Average Salaries of Reply Marketers

A degree in marketing will be required for any digital marketing manager.

Managers working at larger firms will need to have advanced degrees in specialized forms of marketing.

Having creativity, vision, and strong leadership skills are necessary to effectively lead a team of online marketers.

Video editors take blocks of film and edit them down so they are logical and compelling.

It is ultimately up to the video editor to create the final look and feel of a TV or video ad.

Infomercials are carefully edited to have the maximum impact on the viewer.

Editors know how to organize film so that it optimizes the marketing message.

Most video editors have education in film and specialized training in the technologies and techniques of video editing.

A degree in marketing is not necessary, but it can help video editors to focus on a specifically commercial style.

Extensive experience editing video of different lengths, styles, and substances is necessary for any editor looking for work.

Copywriters compose all of the text that accompanies an advertisement.

In the case of video ads, they compose scripts.

They are responsible for conceiving the marketing message and finding the best way to express that through language.

Reply marketing makes strong call to action statements that will be drafted by copywriters.

It is not absolutely necessary to have a degree in marketing to find work as a copywriter, but it is very helpful.

All copywriting is about pushing an advertising message and this is one of the disciplines emphasized in marketing school.

Some people enter the field after getting degrees in English, communications, or public relations.

### How Can a Degree in Marketing Help You Find a Job in Reply Marketing?

Carrying out an effective reply marketing campaign is more complicated than simply writing a phone number in red letters or offering a "buy one get one free" offer.

It takes a wide range of skills to create compelling ad content that will convince consumers to act.

The best way to get the training and experience necessary to create an effective reply marketing campaign is to earn a marketing degree from an accredited institution.

Marketing departments are filled with academics who have spent their entire careers studying the ins and outs of advertising.

Students can draw on this expertise to get a solid foundation in the techniques of reply marketing.

They will learn how to design ads that grab a customer's attention and lead them directly to a sale.

According to Nielsen, the money spent on various forms of reply marketing grew by 18% between 2007 and 2010.

This is a popular form of marketing that is growing fast, requiring more trained professionals to keep up with marketing demand.

Reply marketing (or direct response marketing), is a form of viral marketing where an advertiser/marketer replies directly to an end-user with an advertisement or a personalized message. It is a means of marketing designed to generate an immediate response from consumers, where each consumer response can be measured, and later attributed to the corresponding advertising channel. Television, radio, social media, search engine marketing, print, phone, internet, and mail serve as the typical channels for this type of advertisement, with e-mail being the most effective form of direct response. It was first introduced in 2010 by Old Spice, with its well-known viral ads featuring actor Isaiah Mustafa. Mustafa, though, replied to numerous potential users simultaneously via an amusing video on YouTube. Recipients were persons who were commenting about various videos via Twitter.
 The name of this form of marketing comes from its characteristics of replying to a customer directly instead of to a broader audience. Common concurrences of "reply marketing" include asking consumers to "call now" or "act fast" in order to create a sense of urgency that will drive potential sales.


In January 2015, Arduino LLC filed a lawsuit against Arduino SRL.

(meta data) TITLE: Arduino, LLC v. Arduino S.R.L. et al | United States Courts Archive

(meta data) AUTHOR: United States Courts Archive

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This is part of the Internet Archive's attempt to rid the web of broken links.

The Wayback Machine - https://web.archive.org/web/20170709234951/https://www.unitedstatescourts.org/federal/mad/167131/

Case cause15:1121 Trademark Infringement

Party: Arduino, LLCParty type: Counter Defendant

Attorney name: John L. WelchAttorney Contact:(See above for address)LEAD ATTORNEY

ATTORNEY TO BE NOTICEDAttorney name: Lori L. CooperAttorney Contact:(See above for address)LEAD ATTORNEY

ATTORNEY TO BE NOTICEDAttorney name: Martin B. SchwimmerAttorney Contact:(See above for address)LEAD ATTORNEY

ATTORNEY TO BE NOTICEDAttorney name: Victoria PolidoroAttorney Contact:(See above for address)LEAD ATTORNEY

Party: Arduino S.R.L.Party type: Defendantformerly known asSmart Projects S.R.L.

Party: Gheo SAParty type: Counter Claimant

Attorney name: Michael P BoudettAttorney Contact:(See above for address)LEAD ATTORNEY

ATTORNEY TO BE NOTICEDAttorney name: Shrutih V. Ramlochan-TewarieAttorney Contact:(See above for address)ATTORNEY TO BE NOTICED

Party: CC Logistics, LLCParty type: Counter Claimant

Party: Magyc Now Ltd.Party type: Defendant

Party: Dog Hunter Inc.Party type: Defendant

Party: Dog Hunter LLCParty type: Counter Claimant

Party: Dog Hunter AGParty type: Defendant

Party: Tulyp Holding SAParty type: Defendant

Party: Gianluca MartinoParty type: Defendant

Party: Federico MustoParty type: Defendant

Party: Arduino S.R.L.Party type: Counter Claimantformerly known asSmart Projects S.R.L.

Attorney name: Paolo A. StrinoAttorney Contact:(See above for address)LEAD ATTORNEY

ATTORNEY TO BE NOTICEDAttorney name: Wendy SteinAttorney Contact:(See above for address)LEAD ATTORNEY

ComplaintCOMPLAINT against Dog Hunter Inc., Federico Musto, Gheo SA, Dog Hunter LLC, Tulyp Holding SA, Does 1-10, Arduino S.R.L. f/k/a Smart Projects S.R.L., Dog Hunter AG, CC Logistics, LLC, Gianluca Martino, Magyc Now Ltd.

Filing fee: $ 400, receipt number 0101-5381031 (Fee Status: Filing Fee paid), filed by Arduino, LLC.

(Attachments: # 1 Civil Cover Sheet Civil Cover Sheet, # 2 Category Form, # 3 Exhibit Exhibit A, # 4 Exhibit Exhibit B, # 5 Exhibit Exhibit C, # 6 Exhibit Exhibit D, # 7 Exhibit Exhibit E, # 8 Exhibit Exhibit F, # 9 Exhibit Exhibit G, # 10 Exhibit Exhibit H, # 11 Exhibit Exhibit I)(Welch, John) (Attachment 2 replaced on 2/3/2015) (Alves-Baptista, Antonia).

Notice of Case AssignmentELECTRONIC NOTICE of Case Assignment.

Judge Denise J. Casper assigned to case.

If the trial Judge issues an Order of Reference of any matter in this case to a Magistrate Judge, the matter will be transmitted to Magistrate Judge Marianne B. Bowler.

Summons IssuedSummons Issued as to All Defendants.

Counsel receiving this notice electronically should download this summons, complete one for each defendant and serve it in accordance with Fed.R.Civ.P. 4 and LR 4.1.

Summons will be mailed to plaintiff(s) not receiving notice electronically for completion of service.

Corporate Disclosure StatementCORPORATE DISCLOSURE STATEMENT by Arduino, LLC.

Report on the filing/termination of patent/trademark caseREPORT ON THE FILING/TERMINATION OF AN ACTION REGARDING PATENT OR TRADEMARK.

Motion for Leave to Appear Pro Hac ViceMOTION for Leave to Appear Pro Hac Vice for admission of Martin B. Schwimmer, Victoria Polidoro, Lori L. Cooper Filing fee: $ 300, receipt number 0101-5387030 by Arduino, LLC.

Order on Motion for Leave to AppearJudge Denise J. Casper:

ELECTRONIC ORDER entered granting 6 Motion for Leave to Appear Pro Hac Vice Added Martin B. Schwimmer, Victoria Polidoro, and Lori L. Cooper.

Attorneys admitted Pro Hac Vice must register for electronic filing if the attorney does not already have an ECF account in this district.

To register go to the Court website at www.mad.uscourts.gov.

Select Case Information, then Electronic Filing (CM/ECF) and go to the CM/ECF Registration Form.

(Maynard, Timothy) (Entered: 01/30/2015)

Affidavit of ServiceAFFIDAVIT OF SERVICE Executed by Arduino, LLC.

CC Logistics, LLC served on 1/23/2015, answer due 2/13/2015.

Federico Musto served on 1/23/2015, answer due 2/13/2015.

Dog Hunter LLC served on 3/2/2015, answer due 3/23/2015.

Gheo SA served on 3/2/2015, answer due 3/23/2015.

Notice of AppearanceNOTICE of Appearance by Michael P Boudett on behalf of CC Logistics, LLC, Dog Hunter LLC, Federico Musto, Gheo SA (Boudett, Michael) (Entered: 03/23/2015)

Notice of AppearanceNOTICE of Appearance by Shrutih V. Ramlochan-Tewarie on behalf of CC Logistics, LLC, Dog Hunter LLC, Federico Musto, Gheo SA (Ramlochan-Tewarie, Shrutih) (Entered: 03/23/2015)

Motion for Extension of Time to File AnswerAssented to MOTION for Extension of Time to 4/2/2015 to File Answer re 1 Complaint,, or otherwise respond to complaint by CC Logistics, LLC, Dog Hunter LLC, Federico Musto, Gheo SA.(Ramlochan-Tewarie, Shrutih) (Entered: 03/23/2015)

Order on Motion for Extension of Time to AnswerJudge Denise J. Casper: ELECTRONIC ORDER entered granting 14 Motion for Extension of Time to Answer re 1 Complaint,, CC Logistics, LLC answer due 4/2/2015; Dog Hunter LLC answer due 4/2/2015; Federico Musto answer due 4/2/2015; Gheo SA answer due 4/2/2015.

Answer to ComplaintANSWER to 1 Complaint,, with Jury Demand with CC Logistics LLC, Dog Hunger LLC, COUNTERCLAIM against Arduino, LLC by Gheo SA, Dog Hunter LLC, CC Logistics, LLC.(Ramlochan-Tewarie, Shrutih) (Entered: 04/02/2015)

Motion to Dismiss for Failure to State a ClaimMOTION TO DISMISS FOR FAILURE TO STATE A CLAIM by Federico Musto.(Ramlochan-Tewarie, Shrutih) (Entered: 04/02/2015)

Memorandum in Support of MotionMEMORANDUM in Support re 17 MOTION TO DISMISS FOR FAILURE TO STATE A CLAIM filed by Federico Musto.

Motion for Extension of Time to File Response/ReplyMOTION for Extension of Time to File Response/Reply as to 17 MOTION TO DISMISS FOR FAILURE TO STATE A CLAIM PLAINTIFF'S ASSENTED-TO MOTION FOR EXTENSION OF TIME TO RESPOND TO DEFENDANT FEDERICO MUSTO'S MOTION TO DISMISS by Arduino, LLC.(Welch, John) (Entered: 04/09/2015)

Motion for Extension of Time to File Response/ReplyMOTION for Extension of Time to File Response/Reply as to 16 Answer to Complaint, Counterclaim PLAINTIFF'S ASSENTED-TO MOTION FOR EXTENSION OF TIME TO ANSWER OR OTHERWISE RESPOND TO COUNTERCLAIM by Arduino, LLC.(Welch, John)

Order on Motion for Extension of Time to File Response/ReplyJudge Denise J. Casper: ELECTRONIC ORDER entered granting 19 Motion for Extension of Time to File Response/Reply re 17 MOTION TO DISMISS FOR FAILURE TO STATE A CLAIM Responses due by 5/6/2015 (Hourihan, Lisa) (Entered: 04/10/2015)

Order on Motion for Extension of Time to File Response/ReplyJudge Denise J. Casper: ELECTRONIC ORDER entered granting 20 Motion for Extension of Time to File Answer or Otherwise Respond to Counterclaim to 5/6/15 by Arduino, LLC (Hourihan, Lisa) (Entered: 04/10/2015)

Amended ComplaintAMENDED COMPLAINT against Arduino, LLC, filed by Arduino, LLC.

(Attachments: # 1 Appendix Exhibit A, # 2 Appendix Exhibit B, # 3 Appendix Exhibit C, # 4 Appendix Exhibit D, # 5 Appendix Exhibit E, # 6 Appendix Exhibit F, # 7 Appendix Exhibit G, # 8 Appendix Exhibit H, # 9 Appendix Exhibit I, # 10 Appendix Exhibit J, # 11 Appendix Exhibit K)(Welch, John)

ResponseAnswer to First Amended Complaint and Counterclaim Response by CC Logistics, LLC, Dog Hunter LLC, Federico Musto, Gheo SA . (Ramlochan-Tewarie, Shrutih)

Order on Motion to Dismiss for Failure to State a ClaimJudge Denise J. Casper: ELECTRONIC ORDER entered denying without prejudice 17 Motion to Dismiss for Failure to State a Claim in light of the filing of an amended complaint.

Answer to CounterclaimANSWER to Counterclaim ANSWER AND AFFIRMATIVE DEFENSES TO CC LOGISTICS LLC AND DOG HUNTER LLC'S COUNTERCLAIM by Arduino, LLC.(Welch, John)

Notice of Scheduling ConferenceNOTICE of Scheduling Conference Scheduling Conference set for 7/13/2015 02:15 PM in Courtroom 11 before Judge Denise J. Casper.

Standing OrderJudge Denise J. Casper: ORDER entered.

Standing Order Re: Courtroom Opportunities for Relatively Inexperienced Attorneys(Hourihan, Lisa) (Entered: 06/02/2015)

Motion to ContinueAssented to MOTION to Continue Date for Scheduling Conference to July 20, 2015 by CC Logistics, LLC, Dog Hunter LLC, Federico Musto, Gheo SA.(Ramlochan-Tewarie, Shrutih) (Entered: 06/04/2015)

Order on Motion to ContinueJudge Denise J. Casper: ELECTRONIC ORDER entered granting 29 Motion to Continue Scheduling Conference set for 7/20/2015 02:30 PM in Courtroom 11 before Judge Denise J. Casper.

Notice of Change of Address or Firm NameNOTICE of Change of Address or Firm Name by John L. Welch (Welch, John) (Entered: 07/01/2015)

Affidavit of ServiceAFFIDAVIT OF SERVICE Executed by Arduino, LLC.

Gianluca Martino served on 6/19/2015, answer due 7/10/2015.

Joint statement of counselJOINT STATEMENT of counsel JOINT LOCAL RULE 16.1 STATEMENT.

Scheduling ConferenceELECTRONIC Clerk's Notes for proceedings held before Judge Denise J. Casper: Scheduling Conference held on 7/20/2015.

Counsel report initial disclosures have been made.

Fact discovery to be completed by 3/15/16.

Expert disclosures by the party with the burden of proof by 4/15/16.

Expert discovery to be completed by 6/15/2016.

Summary Judgment Motions due by 7/15/2016.

Status Conference set for 3/21/2016 02:00 PM in Courtroom 11 before Judge Denise J. Casper.

(Court Reporter: Debra Joyce at joycedebra@gmail.com.)(Attorneys present: John Welch, Lori Cooper and Martin Schwimmer for the plaintiff.

Michael Boudett and Shrutih Tewarie for the defendants.)

Scheduling OrderJudge Denise J. Casper: ORDER entered.

TranscriptTranscript of Scheduling Conference held on July 20, 2015, before Judge Denise J. Casper.

The Transcript may be purchased through the Court Reporter, viewed at the public terminal, or viewed through PACER after it is released.

Court Reporter Name and Contact Information: Debra Joyce at joycedebra@gmail.com Redaction Request due 8/13/2015.

Redacted Transcript Deadline set for 8/24/2015.

Release of Transcript Restriction set for 10/21/2015.

Notice of Filing of Official TranscriptNOTICE is hereby given that an official transcript of a proceeding has been filed by the court reporter in the above-captioned matter.

Counsel are referred to the Court's Transcript Redaction Policy, available on the court website at http://www.mad.uscourts.gov/attorneys/general-info.htm (Scalfani, Deborah)

ResponseAnswer to First Amended Complaint Response by Gianluca Martino . (Ramlochan-Tewarie, Shrutih) (Entered: 07/24/2015)

Motion to CorrectPLAINTIFFS MOTION FOR ALTERNATE SERVICE ON DEFENDANT ARDUINO S.R.L. by Arduino, LLC.(Welch, John) (Entered: 08/14/2015)

Memorandum in Support of MotionMEMORANDUM in Support re 39 PLAINTIFFS MOTION FOR ALTERNATE SERVICE ON DEFENDANT ARDUINO S.R.L. filed by Arduino, LLC.

Modified on 8/17/2015 (Castilla, Francis).

(Attachments: # 1 Exhibit A, # 2 Exhibit B, # 3 Exhibit C, # 4 Exhibit D, # 5 Exhibit E, # 6 Exhibit F)(Welch, John)

Motion for Miscellaneous ReliefAssented to MOTION to Suspend Action on Plaintiff's Motion for Alternate Service by Arduino, LLC.(Welch, John) (Entered: 08/28/2015)

Order on Motion for Miscellaneous ReliefJudge Denise J. Casper: ELECTRONIC ORDER entered granting 42 Motion to Suspend Action on Plaintiff's Motion for Alternate Service.

Plaintiff to promptly notify the Court once service has been made.

Answer to Amended ComplaintANSWER to 23 Amended Complaint, , COUNTERCLAIM against Arduino, LLC by Arduino S.R.L.. (Attachments: # 1 Exhibit 1, # 2 Exhibit 2, # 3 Exhibit 3)(Ramlochan-Tewarie, Shrutih) (Entered: 09/08/2015)

Motion for Leave to Appear Pro Hac ViceMOTION for Leave to Appear Pro Hac Vice for admission of Paolo Strino; Wendy Stein Filing fee: $ 200, receipt number 0101-5735823 by Arduino S.R.L..

(Attachments: # 1 Exhibit A)(Ramlochan-Tewarie, Shrutih)

Order on Motion for Leave to AppearJudge Denise J. Casper:

ELECTRONIC ORDER entered granting 45 Motion for Leave to Appear Pro Hac Vice Added Paolo A. Strino and Wendy R. Stein.

To register go to the Court website at www.mad.uscourts.gov.

Select Case Information, then Electronic Filing (CM/ECF) and go to the CM/ECF Registration Form.

(Maynard, Timothy) (Entered: 09/10/2015)

Notice (Other)NOTICE by Arduino, LLC OF WITHDRAWAL OF MOTION FOR ALTERNATIVE SERVICE (Welch, John) (Entered: 09/10/2015)

Order on Motion to CorrectJudge Denise J. Casper: ELECTRONIC ORDER entered withdrawing 39 Motion for Alternative Service.

See D. 47 (Hourihan, Lisa) (Entered: 09/16/2015)

Corporate Disclosure StatementCORPORATE DISCLOSURE STATEMENT by Dog Hunter LLC.

Corporate Disclosure StatementCORPORATE DISCLOSURE STATEMENT by CC Logistics, LLC identifying Corporate Parent BTCC Holding AG for CC Logistics, LLC.. (Ramlochan-Tewarie, Shrutih)

Corporate Disclosure StatementCORPORATE DISCLOSURE STATEMENT by Gheo SA identifying Corporate Parent BTCC Holding AG for Gheo SA.. (Ramlochan-Tewarie, Shrutih)

Corporate Disclosure StatementCORPORATE DISCLOSURE STATEMENT by Arduino S.R.L. identifying Corporate Parent Gheo SA, Corporate Parent BTCC Holding AG for Arduino S.R.L... (Ramlochan-Tewarie, Shrutih)

Answer to CounterclaimANSWER to Counterclaim by Arduino, LLC.(Welch, John) (Entered: 10/02/2015)

Affidavit of ServiceAFFIDAVIT OF SERVICE Executed by Arduino, LLC.

Arduino S.R.L. served on 8/17/2015, answer due 9/7/2015.

Protective OrderJudge Denise J. Casper: ORDER entered.

(Attachments: # 1 Exhibit A)(Maynard, Timothy) (Entered: 12/30/2015)

Motion to ModifyMOTION to Modify The Scheduling Order (UNOPPOSED) by Arduino, LLC.(Welch, John) (Entered: 02/05/2016)

Order on Motion for ModificationJudge Denise J. Casper:

ELECTRONIC ORDER entered granting 57 Motion for Modification of the Scheduling Order.

Fact discovery to be completed by 5/16/16.

Expert disclosures by the party with the burden of proof by 6/15/16.

Expert discovery to be completed by 8/15/16.

Summary Judgment Motions to be filed by 9/15/16.

Status Conferenc reset to 5/23/16 at 2:00PM.

Motion to StayJoint MOTION to Stay [JOINT NOTICE OF ANTICIPATED SETTLEMENT AND JOINT MOTION TO STAY DISCOVERY DEADLINES] by Arduino, LLC.(Welch, John) (Entered: 04/26/2016)

Order on Motion to StayJudge Denise J. Casper: ELECTRONIC ORDER entered granting 60 Motion to Stay Discovery Deadlines for 30 Days.

Counsel to file a status report by 5/27/16.

Notice Cancelling HearingELECTRONIC NOTICE Canceling Hearing.

Status Conference set for 5/23/16 is cancelled in light of the stay.

Counsel to file a status report by 5/27/16 as previously indicated.

Status ReportSTATUS REPORT re Motion to Stay Discovery Deadlines by Arduino, LLC.

Motion to StayMOTION to Stay Discovery Deadlines by Arduino, LLC.(Cooper, Lori) (Entered: 06/02/2016)

Order on Motion to StayJudge Denise J. Casper: ELECTRONIC ORDER entered granting 64 Motion to Stay Discovery Deadlines through 7/8/16.

Motion to StayConsent MOTION to Stay Discovery Deadlines by Arduino, LLC.(Cooper, Lori) (Entered: 07/08/2016)

Order on Motion to StayJudge Denise J. Casper: ELECTRONIC ORDER entered granting 66 Motion to Stay Discovery Deadlines to 7/31/16.

Motion to StayJoint MOTION to Stay Discovery Deadlines by Arduino, LLC.(Cooper, Lori) (Entered: 08/05/2016)

Order on Motion to StayJudge Denise J. Casper: ELECTRONIC ORDER entered granting 68 Motion to Stay Discovery through 8/30/16.

Counsel to file a Status Report by 8/29/16.

Status ReportSTATUS REPORT by Arduino, LLC.

In early 2008, the five co-founders of the Arduino project created a company, Arduino LLC, to hold the trademarks associated with Arduino. The manufacture and sale of the boards was to be done by external companies, and Arduino LLC would get a royalty from them. The founding bylaws of Arduino LLC specified that each of the five founders transfer ownership of the Arduino brand to the newly formed company.
 At the end of 2008, Gianluca Martino's company, Smart Projects, registered the Arduino trademark in Italy and kept this a secret from the other cofounders for about two years. This was revealed when the Arduino company tried to register the trademark in other areas of the world (they originally registered only in the US), and discovered that it was already registered in Italy. Negotiations with Gianluca and his firm to bring the trademark under control of the original Arduino company failed. In 2014, Smart Projects began refusing to pay royalties. They then appointed a new CEO, Federico Musto, who renamed the company "Arduino SRL" and created the website "arduino.org", copying the graphics and layout of the original "arduino.cc". This resulted in a rift in the Arduino development team.


In March 2017, Bunton won the awards for "Radio Presenter of the Year" and "Digital Radio Programme" at the annual Television and Radio Industries Club (TRIC) Awards for her work on Heart London.

(meta data) TITLE: Jamie Theakston & Emma Bunton win TRIC Awards – RadioToday

HomeAwardsJamie Theakston & Emma Bunton win TRIC Awards

The winners have been announced for the 2017 Television and Radio Industries Club Awards, with Heart taking home both of the radio-related categories awards.

The Radio Presenter of the Year category was won by Heart London Breakfast's Emma Bunton, beating Capital's Dave Berry and Simon Mayo from BBC Radio 2 and 5 live.

Heart London Breakfast with Jamie Theakston and Emma Bunton took home the award for the 'Digital Radio Programme' category, which was up against Absolute Radio's Christian O'Connell breakfast show and the Vodafone Big Top 40 with Marvin Humes and Kat Shoob.

Last year's winners were Nick Grimshaw in the personality category and the Chris Evans breakfast show from Radio 2, which took the programme award.

Chris Evans also won awards at the TRIC event in 2015 and 2014.

The Television and Radio Industries Club was formed in 1931, originally as the 'Radio Industries Club'.

It says its focus as an organisation is to cultivate 'a thriving and entertaining environment where like-minded professionals can network, rub shoulders with the stars at the TRIC Awards and relax.'

The TRIC Awards 2017 took place on Tuesday afternoon at the Grosvenor House Hotel on London's Park Lane.

You can see the rest of the winners once the official website has been updated.

Congrats to @HeartLondon Breakfast with @JamieTheakston & @EmmaBunton which has won Digital Programme for 2017 at @tricawards #TRICawards pic.twitter.com/WB4JC5iiUT

Posted on Tuesday, March 14th, 2017 at 4:37 pm by Roy Martin

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In February, and again between May and June 2009, Bunton starred as guest presenter on Heart London's "Heart Breakfast" alongside Jamie Theakston and Harriet Scott. Bunton began hosting her own pre-recorded Saturday drive time radio show on Heart in the Saturday afternoon slot 4–7 pm starting on Saturday 13 June 2009. Bunton provided maternity leave cover for "Heart Breakfast" co-presenter Harriet Scott from 3 October until 23 December 2011 on Heart London. Following Harriet Scott's departure from "Heart Breakfast" in November 2012, it was announced Bunton would succeed her as co-host along with Jamie Theakston from 7 January 2013. She co-presented with Theakston until December 2018, making her final Heart Breakfast appearance on 14 December.


"Speers", "Credlin" and "Jones & Co" all had their highest-rated episodes on record.

(meta data) TITLE: LibSpill drives SKY News audience – TV Tonight

By David Knox Make a commentFiled under: Pay TV,

Interest in the leadership crisis for the Libs has driven viewership in SKY News.

It was the number one channel on the Foxtel platform on Tuesday with a 4.2% audience share, its highest rating day since 2016.

Speers drew its highest rating episode on record at 40,000.

SKY claims David Speers and Kieran Gilbert were the first to report the leadership positions had been vacated.

Laura Jayes was the first to confirm that Malcom Turnbull had won the leadership ballot and first to speak one-on-one with Peter Dutton following his challenge.

Credlin (71,320) and Jones & Co (98,792) set new audience records and delivered the channel's largest Tuesday primetime audiences ever.

The Bolt Report (83,137) drew its second-best while Paul Murray Live was at its highest since 2016 at 102,631.

OzTAM National STV Panel, Weeks 1-33 2017 v 2018, Total People, Projections, Consolidated until 14/08/2018, Overnight 15/08/2018-21/08/2018.

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The highest rated hour of coverage was from 10pm, achieving 190,000 viewers, the second highest ratings since the 2013 Labor Party spill.
 A March 2016 article in "The Guardian Australia" reported Sky News averages 12,000 national viewers between 6pm and midnight, with a peak of 18,000 between 8pm and 10pm, although the report did not specify what days or dates this average refers to.
 During the 2016 federal election, Sky News averaged 96,000 viewers, an increase of 46% from the 2013 election.
 In July 2018, Sky News claimed to have achieved its highest ratings on record, with viewership up 9% overall and its weeknight primetime (6pm-11pm) viewership 25% higher on the same period last year, according to OzTAM figures.
 In August 2018, coverage of the Liberal Party of Australia leadership spill, 2018 saw Sky News gain its highest Tuesday primetime audience ever with a 4.2% audience share.