The **data** obtained during the interviews to determine the opinions of the visitors about the exhibits and labels were analyzed by content analysis. The aim of content analysis is to reach the concepts and relationships that will be used to explain the data. The collected **data** is first conceptualized, then organized, and themes are determined accordingly. Basically, the process is to gather similar **data** within the framework of certain concepts and themes and to organize and interpret them in a way that the reader can understand. The analysis of qualitative research **data** could be given in four stages: 1) Coding the data, 2) Finding themes based on the codes, 3) Editing the codes and themes, 4) Identifying and interpreting the findings (Yıldırım &Şimşek, 2011).