Resources | Residential Program Guide Skip to main content Residential Program Guide Toggle navigation About Common Topics Search Apply Secondary Toggle navigation Explore Residential Guide Handbook Index Program Components Program Design Phases Resources Quick Answers Proven Practices Energy Data Facts Tips For Success Resource Library Glossary Tech Solutions About Tech Solutions HVAC Heat Pump Water Heater EERE » Residential Program Guide » Resources Resources Showing results 1 - 1 of 1 Items per page 102550100- All - Sort by Date (Descending)Date (Ascending)Title (A-Z)Title (Z-A) Apply Community-Based Social Marketing Toolkit Author(s) U.S. Department of Energy Publication Date 2017 Organizations or Programs Small Town Energy Program (STEP), Baltimore Energy Challenge, Efficiency Maine, Energy Impact Illinois, Efficiency Nova Scotia, CoMo Energy Challenge, Empower Chattanooga, Somerville Energy Efficiency Now!, PG&E, Seattle City Light, City of Fort Collins This toolkit describes how to strengthen residential energy efficiency program outreach and marketing efforts through data-driven, tailored efforts to change behaviors. One of the greatest challenges facing the residential energy efficiency market is motivating people to take steps to save energy. This toolkit provides guidance, resources, and examples for applying community-based social marketing (CBSM) to increase the number of homes that are energy efficient. Tools & Calculators Resource Type (-) Tools & Calculators (1) Program Components (-) Marketing & Outreach (1) Program Design Phases Strategy Development (1) Planning (1) Implementation (1) States or Territories Colorado (1) Illinois (1) Maine (1) Maryland (1) Massachusetts (1) (-) Missouri (1) Tennessee (1) (-) Washington (1) (-) Wisconsin (1) Organizations or Programs (-) Baltimore Energy Challenge (1) City of Fort Collins (1) CoMo Energy Challenge (1) Efficiency Maine (1) Efficiency Nova Scotia (1) Empower Chattanooga (1) Energy Impact Illinois (1) PG&E (1) Seattle City Light (1) Small Town Energy Program (STEP) (1) (-) Somerville Energy Efficiency Now! (1) Residential Program Guide is a resource of the U.S. Department of Energy's Building Technologies Office. Contact | Building Technologies Office OFFICE of ENERGY EFFICIENCY AND RENEWABLE ENERGY Forrestal Building 1000 Independence Ave. SW Washington DC 20585 Link to Facebook Link to Twitter Link to Youtube Link to Linkedin An office of About EERE Careers and Internships EERE Home Publications Library Contact EERE Energy.gov Resources Budget & Performance Directives, Delegations & Requirements FOIA Inspector General Privacy Program Small Business Staff & Contractor Resources Federal Government The White House USA.gov Web Policies Privacy No Fear Act Whistleblower Protection Information Quality Open Gov Accessibility Vulnerability Disclosure Program