Flattering50: Over 60 Models: Fashion's "New Faces" Pages Home About Me Shop Over 50 Contact New Day/New Outfit Monday, July 30, 2012 Over 60 Models: Fashion's "New Faces" Well, a few of the "new faces" in fashion are over 60 years old. And the media is all agog about it. The latest clothiers to dip their toes in the “real people as models” practice are the French designer Lanvin and American Apparel. Clearly, the “real people as models” strategy is embraced because it draws media attention and not because it’s the right thing to do. Still, I see these ad campaigns as a tiny step towards getting society to wake up to the beauty found in all ages, all sizes and so forth. And a step forward is better than stagnating in a world where only skinny 14-year-old girls are considered beautiful enough to be photographed. Ugh! Click “read more” below for links with examples from these campaigns and others. STRIKING A WORLDLY POSE Lanvin’s winter ad campaign features 11 "real people," including 62-year-old Tziporah Salamon (above) and 82-year-old Jacqueline Murdock. Both women were discovered on the popular street style blog Advanced Style. According to Alber Elbaz, creative director of Lanvin, "Fashion doesn't look good only on models; it can look good on different people of different ages and different body shapes." Amen. American Apparel has announced that it is using 60-year-old Jacky O'Shaughnessy as the “new face” of its ad campaign. Ms. O'Shaughnessy was discovered in a New York restaurant. Other designers and clothing companies have dabbled with using “older women”, but there often beautiful actresses, not exactly people I can relate to. For example, in the past year, we’ve seen Demi Moore modeling for Ann Taylor and Julianne Moore for Talbot--both women nearing 50. And Over 50 Susan Sarandon modeling for Uniglo and Diane Keaton for Chico (below). Talbot has had a couple of “real women” campaign. The videoclip below culminates with a fashion photo shoot of a diverse group of women. I wish the company, which says it’s target is the over 40 woman, would do more. I'll let you know if I find any other examples. Leave a comment if you've seen over 50 women models. Thanks. Posted by Flattering50 at 10:35 AM Labels: Media Musings , Style Over 50 , Web Stops Newer Entries Past Entries Free Flattering50 Newsletter Name: Email: 293 subscribers We respect your privacy Email Marketingby GetResponse Search This Blog Featured in... And... Popular Posts Top 10 Dress Styles for Women Over 50 Here Comes the Wedding Guest, All Dressed in…? 2014 Swimsuits for Women Over 50 Casual Dressing Over 50: 6 Easy Pieces Still Learning: Primers for Over 50 Faces Favorite Blogs For Older Women Style Over 50: Begging for Leggings Here Comes the Over 50 Bride, All Dressed In… Self-Help for Aging Legs Swimsuits Over 50: Where to Shop BLOGS I ADORE Cool New Site for Celtic Style and Jewelry... Unique Celtic Rings and Pendants Blog Archive ► 2015 (34) ► September (1) ► August (7) ► July (6) ► May (2) ► April (6) ► March (7) ► February (4) ► January (1) ► 2014 (68) ► December (3) ► November (7) ► October (4) ► September (5) ► August (9) ► July (6) ► June (4) ► May (3) ► April (8) ► March (7) ► February (6) ► January (6) ► 2013 (87) ► December (7) ► November (6) ► October (7) ► September (6) ► August (8) ► July (8) ► June (7) ► May (7) ► April (7) ► March (8) ► February (8) ► January (8) ▼ 2012 (96) ► December (7) ► November (9) ► October (11) ► September (8) ► August (6) ▼ July (7) Over 60 Models: Fashion's "New Faces" Schiaparelli & Prada: The Art of Successful Mismatch Former Models Discuss Careers, Beauty, and Life Now Hat Days of Summer "What's Your Swimsuit Strategy?" Giveaway Winners $59 Dress Sale at Jones--But Hurry! July 4 Sales: Save Big on Neutral Separates ► June (10) ► May (5) ► April (7) ► March (10) ► February (8) ► January (8) ► 2011 (152) ► December (2) ► November (11) ► October (10) ► September (10) ► August (10) ► July (11) ► June (9) ► May (11) ► April (15) ► March (17) ► February (23) ► January (23) ► 2010 (51) ► December (11) ► November (5) ► October (4) ► September (5) ► August (7) ► July (6) ► May (1) ► April (5) ► March (3) ► February (2) ► January (2) ► 2009 (10) ► December (3) ► November (3) ► October (1) ► September (3) PLEASE NOTE: The links to some garments and accessories, especially seasonal and sale items, may be time-sensitive and have a limited function. To get active links to currently available items, go the the most Recent Posting