sure , it be just a clock . a reproduction of a 1930 's clock . Jeez , it be analog in a digital world . it be not uber-cool matte black or make of titanium . besides accurately tell the time and have a effective alarm , its only other feature be a flash light and a battery back-up . most would think `` nothing special here . '' but , unexpectedly , there be something kind of special about this . there be some subtle set of element that combine to please I whenever I look at this clock . nothing spectacular or even all that explicable ... the feeling evoke be just pleasant ... like see a girl 's ponytail jauntily bounce , like you favorite coffee cup with fill with just the right temperature coffee , like a puppy rolling on its back to look at you . Kind of corny ? sure ... but nice nevertheless .