this clock should be own by every college-bound student . just think of how many class I would not have sleep through if I have this clock back then ! as other have say , the ability to set a alarm for different times\/days throughout the week be what make this alarm clock stand-out . we have use we clock for over a year with no problem . address some concern from other review , I be a very light-sensitive sleeper and have never notice the brightness of the lcd to be a issue . the radio tuner sound on par with other clock radio that I have own so this have not be a issue with I either . the clock be design differently then most standard alarm clock , so it do take read the direction once through to learn about all of the feature and how to set the time , etc. . but , once you learn how to use the control dial , it be really a simple , straight-forward design that be easy to use . I have buy and give several of these as gift to friend who be head to graduate school .