it be my 2nd rice cooker and the 1st one be too big for a small household like mine , and we end up waste lot of leave over rice . so I decide to purchase another one for daily use . the look be stylish and go with other appliance in my kitchen . it take very small space on the counter top , and prepare rice good enough for 2-4 ppl . I like they instruction on how much rice\/water I should put in and how long it will be ready . with that information , I start the rice cooker and then prepare the dish . when the dish be all do , the rice be ready and warm to eat . all do within 30min . the moist level be just right for I . and for the price $ 17 , wow !