 Due to increased demand and greater social acceptance , condoms began to be sold in a wider variety of retail outlets , including in supermarkets and in discount department stores such as Wal @-@ Mart . Condom sales increased every year until 1994 , when media attention to the AIDS pandemic began to decline . The phenomenon of decreasing use of condoms as disease preventatives has been called prevention fatigue or condom fatigue . Observers have cited condom fatigue in both Europe and North America . As one response , manufacturers have changed the tone of their advertisements from scary to humorous . 
 Due to increased demand and greater social acceptance , condoms began to be sold in a wider variety of retail outlets , including in supermarkets and in discount department stores such as Wal @-@ Mart . Condom sales<a href='been_done' title='1'><mark></mark></a> increased every year until 1994 , when media attention to the AIDS pandemic began to decline . The phenomenon of decreasing use of condoms as disease preventatives <a href='been_done' title='2'><mark>has</mark></a> been called prevention fatigue or condom fatigue . Observers <a href='been_done' title='3'><mark>have</mark></a> cited condom fatigue in both Europe and North America . As one response , manufacturers <a href='been_done' title='4'><mark>have</mark></a> changed the tone of their advertisements from scary to humorous . 
Due to increased demand and greater social acceptance , condoms began to be sold in a wider variety of retail outlets , including in supermarkets and in discount department stores such as Wal @-@ Mart . Condom sales done increased every year until 1994 , when media attention to the AIDS pandemic began to decline . da phenomenon of decreasing use of condoms as disease preventatives done been called prevention fatigue or condom fatigue . Observers done cited condom fatigue in both Europe and North America . As one response , manufacturers done changed the tone of their advertisements from scary to humorous .