 Jordan is one of the most marketed sports figures in history . He has been a major spokesman for such brands as Nike , Coca @-@ Cola , Chevrolet , Gatorade , McDonald 's , Ball Park Franks , Rayovac , Wheaties , Hanes , and MCI . Jordan has had a long relationship with Gatorade , appearing in over 20 commercials for the company since 1991 , including the " Be Like Mike " commercials in which a song was sung by children wishing to be like Jordan . 
 Jordan <a href='drop_aux' title='1'><mark>is</mark></a>one of the most marketed sports figures in history . He <a href='uninflect' title='2'><mark>has</mark></a> been a major spokesman for such brands as Nike , Coca @-@ Cola , Chevrolet , Gatorade , McDonald <a href='null_genetive' title='3'><mark>'s</mark></a>, Ball Park Franks , Rayovac , Wheaties , Hanes , and MCI . Jordan <a href='been_done' title='4'><mark>has</mark></a> had a long relationship with Gatorade , appearing in over 20 commercials for the company since 1991 , including the " Be Like Mike " commercials in which a song was sung by children wishing to be like Jordan . 
Jordan one of da most marketed sports figures in history . He have been a major spokesman for such brands as Nike , Coca @-@ Cola , Chevrolet , Gatorade , McDonald  , Ball Park Franks , Rayovac , Wheaties , Hanes , and MCI . Jordan done had a long relationship with Gatorade , appearing in over 20 commercials for tdacompany since 1991 , including the " b Like Mike " commercials in which a song was sung by children wishin to be like Jordan .