 Hersey 's idea was to have a pulp magazine about comic strip characters ; he hoped that there would be sufficient overlap between pulp readers and comics fans to make the magazine successful . The presentation was like that of a typical pulp , but with eight full page color illustrations , all by Fred Meagher , who had previously illustrated Westerns . Bleiler describes the artwork as crude and " far inferior to the sometimes elegant work " of Alex Raymond , the creator of Flash Gordon . 
 Hersey <a href='null_genetive' title='1'><mark>'s</mark></a>idea was to have a pulp magazine about comic strip characters ; he hoped that <a href='dey_it' title='2'><mark>there</mark></a> would be sufficient overlap between pulp readers and comics fans to make the magazine successful . The presentation was like that of a typical pulp , but with eight full page color illustrations , all by Fred Meagher , <a href='null_relcl' title='3'><mark>who</mark></a><a href='been_done' title='4'><mark>had</mark></a> previously illustrated Westerns . Bleiler <a href='uninflect' title='5'><mark>describes</mark></a> the artwork as crude and " far inferior to the sometimes elegant work " of Alex Raymond , the creator of Flash Gordon . 
Hersey  idea was to have a pulp magazine about comic strip characters ; he hoped that it would be sufficient overlap between pulp readers and comics fans to make da magazine successful . The presentation was like that of a typical pulp , but with eight full page color illustrations , all by Fred Meagher , done previously illustrated Westerns . Bleiler describe tdaartwork as crude and " far inferior to thdaometimes elegant work " of Alex Raymond , the creator of Flash Gordon .