 After the financially successful release of The Rise of Cobra , Rob Moore , the studio vice chairman of Paramount Pictures , stated in 2009 that a sequel would be developed . In January 2011 , Rhett Reese and Paul Wernick , the writers of Zombieland , were hired to write the script for the sequel . The movie was originally thought to be titled G.I. Joe : Cobra Strikes , which was later denied by Reese . Stephen Sommers was originally going to return as director of the sequel , but Paramount Pictures announced in February 2011 that Jon Chu would direct the sequel . In July 2011 , the sequel 's name was revealed to be G.I. Joe : Retaliation . Chu would later declare that Paramount wanted a reboot that also served as a sequel to The Rise of Cobra since " a lot of people saw the first movie so we don 't want to alienate that and redo the whole thing . " 
 After the financially successful release of The Rise of Cobra , Rob Moore , the studio vice chairman of Paramount Pictures , stated in 2009 that a sequel would be developed . In January 2011 , Rhett Reese and Paul Wernick , the writers of Zombieland , <a href='uninflect' title='1'><mark>were</mark></a> hired to write the script for the sequel . The movie was originally thought to be titled G.I. Joe : Cobra Strikes , which was later denied by Reese . Stephen Sommers was originally going to return as director of the sequel , but Paramount Pictures announced in February 2011 that Jon Chu would direct the sequel . In July 2011 , the sequel <a href='null_genetive' title='2'><mark>'s</mark></a>name was revealed to be G.I. Joe : Retaliation . Chu would later declare that Paramount wanted a reboot <a href='null_relcl' title='3'><mark>that</mark></a>also served as a sequel to The Rise of Cobra since " a lot of people saw the first movie so we don 't want to alienate that and redo the whole thing . " 
After the financially successful release of da Rise of Cobra , Rob Moore , the studio vice chairman of Paramount pics , stated in 2009 that a sequel would b developed . In January 2011 , Rhett Reese and Paul Wernick , the writers of Zombieland , was hired to write the script for the sequel . The movie was originally thought to be titled G.I. Joe : Cobra Strikes , which was later denied by Reese . Stephen Sommers was originally goin to return as director of the sequel , but Paramount Pictpicsounced in February 2011 dat Jon Chu would direct the sequel . In July 2011 , the sequel  name was revealed to bbG.I. Joe : Retaliation . Chu would later declare that Paramount wanted a reboot also served as a sequel to The Rise of Cobra since " a lot of people saw tdafirst movie soo we don 't want to alienate that and redo thdahole thing . "