To a much more minor, but much more hilarious extent, it also offended fashion people. His performance featured a debut of sort of a new, countrified Timberlake that was supposed to present a more authentic self, but came across as clearly manufactured. His outfit consisted of a fringed leather jacket, an orange bandana, camo pants, and a shirt sublimated with a Montana landscape featuring two bucks (deer, not cash). Twitter erupted in jokes about the hard left turn Timberlake had apparently done with his new woodsy wardrobe. Reporter Matthew Shneier collected a few in a tweet : “Like a bitcoin millionaire who just bought his way into Westworld.” “Like a molly dealer at Coachella.” “Cashier at Urban Outfitters decided to rob a train in the 1890s.” It’s a look that’s curiously both right-on (country-Western motifs are one of 2018’s bigger fashion trends) and completely off-the-mark (country-Western-by-way-of-service-station-gift-shops is a look with limited appeal). This new style direction was like the result of a game of telephone, played during a Coachella act.