Within Gestetner's own Orthodox Jewish family, the tradition has been that after a woman gets married, she will cover her hair. Many Orthodox women do this with scarves, but others, like Gestetner, have grown up seeing the matriarchs in their family wear sheitels, which is the Yiddish term for a wig worn by a married Orthodox Jewish woman. "I used to try my mom’s wigs on, and it was like, Oh my god, I’m gonna look like this when I get married," Gestetner says. "Currently, it’s gone from excitement to like, Oh, now I have to cover my hair. Well, now I don't know if I want to do that. I love my hair!"