Yet, they don’t. The media-savvy clan is recognizing fans’ thirst for Kylie-related information, satiating it to a point… just until they get to the real matter at hand. The Kardashians know viewers are dying to find out whether the lip kit mogul is pregnant; the reality stars just don’t believe it’s their job to tell them yet — and the famous family is right. The culture around celebrity pregnancies has quickly morphed into a bizarre, near-fetishization of women with baby bumps. A sweet pregnancy announcement is always exciting for fans, but there’s now a cottage industry dedicated to when celebrity women “ debut ” their bumps in public, “ flaunt ” them in bikinis, and “ show them off ” while merely going about their days. We can pretend this is all about body positivity, but, in truth this is all a new way of objectifying women’s bodies. KUWTK’s treatment of a possibly-pregnant Kylie seems to directly buck this kind of breathless coverage.