As much as I love a fresh blowout, most days of the week I’m styling my second- or third-day hair into messy braids or up in a bun. While there’s no set rule for how often we should be washing our hair, many women I know could say the same of their scattered shampooing schedules — a unique regimen that's individually tailored to each person, whether it be to save time, conserve water, take advantage of hair's natural oils, or extend the life of a style. It feels especially true in the age of social isolation, as we're all navigating new at-home hair routines. And yet, unwashed hair still feels like an open secret (mainly because of all the negative associations attached to it, like dirty, greasy, and unclean), rather than something we celebrate.