Jury member and model Liya Kebede echoed the significance of awareness around indigenous textiles and Indian craftsmanship that goes beyond the factory — and why Sachdeva's win is so important. On hand-weaving, for example: "It's nice to inject something new into fashion, even though some people may think it's old. It's not that it's old — just because we're bringing it back doesn't mean it has any less value. Bodice is bringing value back to that," she said. Kebede founded her brand LemLem in 2007, which shills hand-woven cotton scarves, and women and children's clothing, all made by traditional artisans in her native Ethiopia. "You can't tell the difference between a machine and a real person. I know how it's made and how challenging it is."