The power of Instagram has undoubtedly changed the face of tattooing in recent years. Like most things the Internet has produced, this has its pros and cons. Perhaps the ideal place to showcase your aesthetic, the social media platform can draw clients and a cult following from around the world. However, stylistic trends are more prominent thanks to the spread of imagery online – meaning what you choose may not be the most original and personal – and the democratic nature of Instagram means anyone and their aunt can call themselves a tattoo artist, to the detriment of trained professionals.