If the brand sounds familiar, that's because it's the same company that brought you flower-infused lipstick , but this might be its most impressive launch yet. Housed inside a tube with a doe-foot applicator, the liquid formula delivers powerful punch of color that promises you one thing: It will not budge. The lipstick itself feels lightweight on lips, but once it's on — it's on. Even better, each one is named after a dessert — Angel Food, Cookie, Lolli, Shortcake, and Whoopie Pie — and is scented with a subtle whiff of vanilla.