YouTube mania has swept the world, making celebrities and gurus out of ordinary people filming vlogs and tutorials from their front rooms. But some time before the new wave of social media influencers and DIY video makers existed, there was Pixiwoo , the makeup artist sister duo who set up their channel way back in 2008. Unlike many of the savvy young girls who have made a massive success from their accessible and non-expert approach to beauty, Sam Chapman is actually a trained makeup artist who was formerly part of the MAC Pro team and has since launched an international line of affordable, cruelty-free makeup brushes which swiftly became cult.If you're ever in need for quick and easy tips on how to apply your makeup or the best products to use, Sam Chapman and her sister Nicola are your women – the 2 million other people who subscribe to their channel clearly concur. Word of warning: earmark at least an hour as you'll be sucked into a beauty blackhole before you know it.We asked Sam, one of the biggest names in the beauty blogging business, to share her makeup routine, go-to products and beauty icons. Notepad at the ready...When I'm in a hurry I use cream products as they're quick and there is less margin for error – Estée Lauder EE cream for an instant speedy healthy glow, Daniel Sandler watercolour blush on cheeks, a coat of mascara and Burts Bees lip balm and that's it!I'm on the constant look out for the foundation that's going to make me look 10 years younger. Strangely, it still eludes me. My current favourite is Guerlain Parure Gold (in the U.S. but try Guerlain Parure de Lumiere for a similar finish). It's great coverage without looking mask like and applies beautifully.I'm incredibly low maintenance with my hair. I don't have tons of free time for complex styles and I hate my hair to feel heavy or sticky with products. The only styling products I use are Aussie and Colab Dry Shampoo . The formulation is great for refreshing slightly tired hair and the fragrances are gorgeous.