But the new collection offers more than just style. Utility was equally important to both Eloquii and Priscilla Ono. "We designed this collection for fashion and beauty enthusiasts who are always on-the-go," Ono told us, "I wanted each style to be unique by incorporating special, hidden compartments for beauty essentials." Most of the pieces include extra large pockets for storing her many makeup brushes (or more likely, your phone, key cards, and excess amounts of lip gloss), and she even threw in a belt bag that just so happens to give off an aurora borealis effect when photographed. Just imagine the Instagram opps.