It’s something that so many people do — whether they’re in a relationship or not — and my guess is that it might have something to do with a need to feel in control. When things go badly in our relationships, it’s easy to feel out of whack and want to make sense of it all. So, we turn to advice on why things skewed, and how we can keep them from going haywire in the future. But what I eventually realized is that the majority of heterosexual-geared dating advice places the blame squarely on the shoulders of women. We were too interested in him, or we weren’t interested enough. Men like women who they can chase, but are also tired of having to be the ones to make plans. They don’t care about text messages, but make sure not to text him more than twice in an hour.