She also worked to ensure the colors and formulas celebrated everyone and their own personal style. "I think I have a particular sensitivity about that as a Black woman, because growing up, it felt like there was an aesthetic where you were supposed to look 'other,'" Washington explains. "I was lucky to grow up in a home with a mom where I was surrounded by Essence and Black Barbie dolls and images of beauty that looked like the world I come from. But I'm really sensitive to the beauty industry preying on insecurities, presenting ideas that are unattainable, or even making us feel like something that we're not, as opposed to recognizing the beauty of what we are."