The idea behind the generous perks came to Huang when he visited employees in the Boxed warehouses. Some were struggling to make ends meets and to provide for their children's future, hence the tuition program. The wedding idea came from talking to an employee named Marcel who was taking a second job because he was paying for his mother's health care and planning a wedding . The payments are meaningful for both Huang and the employees, as you can see in a video of the moment. When asked by NBC News, Marcel explained how important it is, "You're helping us breathe a little, looking towards the future."