The peach was an obvious choice for Kim when creating the line — as it appears on most of her merchandise — but she landed on the cherry after thoughtful consideration. "I was trying to go with a banana one, but it looked too crazy," she laughs. As for "Vibes," Kim thought it was perfect, "because you could have some good vibes and just spray it on everyone," she says. With more than a billion dollars to the family name, there's no shortage of those going around.