If you’re an Instagram beauty sleuth, you may have seen the popular liquid lipsticks from Ofra in some makeup guru tutorials. The formula is loved by many because of its long-lasting quality, opaque pigment, and of course, the widest range of shades we’ve ever seen. Good news: Those unique lippies are heading to your nearest Ulta starting this week, as the brand announced on Instagram . We can't wait to hear about everything that will be offered. Sadly, the skin-care range isn’t available quite yet, but we’re sure Ofra’s presence in Ulta is going to be big. Why? According to Bustle , the brand’s products will be sold at a lower price in Ulta stores and online. Who can possibly hate a deal like that?