When Larry Pizzi first heard about electric bikes nearly 20 years ago, he asked: “Why would anyone want to screw up a bike by putting a motor and batteries on it?” It’s a question that still puzzles some people. Bicycle shops in the US do not usually sell e-bikes, even though they have been around since the late 1990s. Pizzi, who is now CEO of Currie Technologies, the number one seller of e-bikes in the US, believes that’s about to change. Others in the bike industry agree. Familiar brands including Trek, Raleigh and Specialized all offer electric models and they believe that the market is about to take off.
What is Currie Technologies?
A company that is headed by Larry Pizzi A company that will soon sell e-bikes A company founded nearly 20 years ago A company known for selling non-electric bikes