On the other hand, there has been what I can call amateurism because the people who hired and were hired to conduct social media campaign did not come up with clear strategies at the beginning of the campaign. 
Hata hivyo, kumekuwepo na kile ninachoweza kukiita kufanya kazi bila weledi kwa kuwa watu waliopewa jukumu la kuendesha kampeni za mtandaoni hawakuwa na mikakati madhubuti katika hatua za mwanzo za kampeni.