According to media reports, Chinakwe had inscribed the name on both sides of the dog's body and walked the animal through his Hausa-dominated neighbourhood. 
Kwa mujibu wa vyombo vya habari, Chinakwe alimwandika mbwa wake kweye pande zote za ubavu na kisha kumpitisha mbwa huyo kwenye maeneo ya majirani zake ambao weingi wao ni wa kabial la Hausa.