It was also popular among local telecom providers, who do not directly benefit from the use of foreign-based “over-the-top” services such as Facebook, Twitter, and WhatsApp. 
Kodi hiyo pia inaonekana kukubalika kwa makampuni yanayotoa huduma za simu, ambayo hapo awali hayakuwa yanapata faida moja kwa moja kwa matumizi ya “mitandao ya nje” kama vile Facebook, Twitter, na WhatsApp.