With the tagline "A vote has no price, it has consequences", the Ficha Limpa campaign was launched in April 2008 by the Movimento de Combate à Corrupção Eleitoral with the goal to improve the profile of candidates running for office in the country: 
Huku ikiwa na kauli mbiu inayosema "Kura haina bei, ila inaweza kuleta mabadiliko", Kampeni ya Ficha Limpa ilizinduliwa mwezi Aprili mwaka 2008 na Movimento de Combate à Corrupção Eleitoral kwa lengo la kupata wagombea nafasi za kuchaguliwa wengi walio na rekodi safi: