When Facebook introduced a "report fake news" feature in December 2016, it showed that many users reported fake content as part of an effort to discredit information or ideas with which they disagreed, even when those ideas were based on verified facts. 
Kipindi Facebook walipotambulisha kipengele cha "ripoti taarifa isiyo kweli" hapo Disemba 2016, ilionesha kuwa watumiaji wengi waliripoti mahudhui yasiyo ya kweli kama jitihada za kukataa taarifa au mawazo ambayo wao hawaafikiani nayo hata kama mawazo hayo ni hakika na yamethibitishwa.