The creative head is Prasoon Joshi of McCann Erickson, Rakyesh Mehra is the director, Avinash Gowarikar the still photographer, and Shashi Sinha of Lodestar Media the media planner for the campaign. 
Mkuu wa ubunifu ni Prasoon Joshi wa McCann Erickson, Mkurugenzi ni Rakyesh Mehra, mpiga picha ni Avinash Gowarikar na mkuu wa mipango ya habari katika kampeni hii ni Shashi Sinha wa Lodestar Media.