Manya's success was that she was able to open in their heads an image of an idealized future, an image of themselves when they are already more successful, freer, and for them, choosing that other car was as if they are coming closer to this ideal in which it was as if Manya already saw them.
El éxito de Manya consistía en poder despertar en sus mentes la idea de un futuro idealizado, una imagen de ellos mismos en la que ya son más exitosos, más libres, y, para ellos, elegir ese otro auto era como estar más cerca de este ideal en el que Manya ya podía