Younger generations [future customers and employees] rarely notice the technology in the devices they use. Baby boomers raised in the 1960s only saw the programming and didn't think much, if at all, about the technology and infrastructure that brought them Bonanza, The Ed Sullivan Show and Laugh-In.
Not only do younger generations perceive technology differently from their elders, including the CIOs and other executives who manage IT organizations and corporations, but they use it differently, too.
Wikinomics author Don Tapscott tells a story of a young woman who doesn't use e-mail, instead relying on instant messaging, texting and posting on Facebook [social networking application and community] to communicate. "E-mail is for old people," she told Tapscott. "Maybe I'd send an e-mail as a thank you note to the parents of a friend.""
"Age Determines Technology's Value" from CIOInsight.drupal website application development community software applications web design website development Open Source CMS connecting marketing social networks facebook consumers technology value email social productivity communicating IM texting age