 is that the host community might change towards the tourists and give up or lose over the time they own values, norms and daily activities, as they start living for the tourism and try to make it convenient for the tourists and to generate as much income as possible. Some research found out, that some community members start focusing a lot on their material status and value their own benefits over the benefits of the whole community.
While the exchange of culture is a positive aspect as described before, it can lead to a loss of cultural identity as well. As soon as people become aware of others values, norms and cultural activities, they might prefer those over they own ones. Therefore, it would be then a rather negative aspect. But not only the possible event of preferring another culture over the own culture can cause a loss of cultural identity. Another danger lays in the hospitality of the community. As already roughly mentioned before, the community might give up their own activities to fulfil all wished and demands from the tourists. If the community only lives to make the stay as convenient as possible for the tourists they will not be able any more to live their own life and culture and they might forget it over the time. One example for that is for instance the way of dressing. Normally, it is not respectful to dress in shorts which do not reach the knees and shirts which do not cover the shoulders. If tourists do not know about that or do not care and the locals are too afraid to say something and are faced over a long period with this issue, the younger generation might want to wear the same clothes or it simply does not matter anymore for the community and they lose this part of their culture.
How to shrink the possibility of negative impacts?
One way of ensuring that the rather negative impacts are not likely to happen is to set clear agreements and regulations. The focus should lie on long-term planning and the possible negative impacts should be taken into account to become aware of them and being able to react in time if one is about to happen.
To conclude, CBT has some great positive factors, which might turn into negative influences. One example for that phenome is the exchange of cultures. It is positive, as the locals and tourists exchange their cultural values etc. but on the other hand it can cause a loss of cultural identity. It is important to create a long-term planning and to take the possible negative impacts into account to minimize the risk of turning CBT into something negative at a certain community. Then it will be a success story!
I hope you enjoyed my blog entry, feel welcome to have a look at my previous ones on environmental issues.
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