Google Analytics is reporting a bounce rate of 10.24% for Windows Operating System and 8.79% for IOS for our home page. However, for Macintosh, it's reporting a bounce rate of 42.39%!!Looking at browsers rather than OS, I see Safari has a bounce rate of 26.5% and Chrome only has a bounce rate of 8.44%, Internet explorer has 10.59%.What can I do to investigate this further? Do you know why this could be?
Bounce Rate for Macintosh extraordinarily high
google analytics;bounce rate
My guess is that it has to do with the preset Browser search engines i.e. IE is Bing, Chrome is Google (.com or local) but Safari can be set by the user - have a look at the 'referring domain' in the organic search results to check the bounce rates.