SHORT QUESTIONIf i have multiple links to the same site on a page is it better to have only 1 passing link equity (and the rest rel=nofollow) or all passing link equity ?LONG QUESTION, WITH BACKGROUND INFOIve a situation where ive got 3 sites that are all interlinked. There is a genuine reason for doing this, its not a link scheme or pyramid. (The 3 sites are each for different sub companies of the same parent company, they all work in the same sector, but provide different services, ie. one company provides consultancy, the other implementation and the other technical support).So that each company can offer a full set of services in several places on each site we refer to the other companies, ie. technical support is provided by our sister company Y with the words company Y being a link. There a probably 3-4 links to each company on the index page (its a long 1 page website).What im concerned about is it looking spammy to a search engines eyes, from a users point of view im not concerned as it genuinely donst look spammy. One of the companies is in a more competitive niche to the others so id like all the link value to flow to that company, at the moment i only have the first link to that company passing link equity, all subsequent links are rel=nofollow. Is this the best way to do this or should i make all the links pass equity ?(each site is on a different server so there is no issue with linking between the same IPs)
If i have multiple links to the same site on a page is it better to have only 1 passing link equity or all passing link equity?
seo;links;backlinks