My company has build a webshop (for jewels and watches in case that matters). We got contacted by another site, a shop-in-shop.The shop-in-shop site does the following: Collects feeds from different shops and present those products (1) You can browse those products per category, similar products sorted together  When you click a product, you get a 'preview', a fancybox-like div with img and a price (2) When you click buy they redirect the user to the productpage of the webshop offering it(1) I don't know how they decide to show which product if multiple shops offer the save, asume all shops provide unique products(2) It's not an iframe, so it's not a subpage or something (in case of duplicate content)I'm worried this might backfire, but a.t.m. I can't really think of something that will effect negatively, and the increase in backlinks and pagevisits is positive.
Will another site (a shop in shop) that shows our inventory then directs users to us to complete the purchase hurt our SEO?
seo;webshop