I'm a developer first and foremost. I write web apps but have a hard time generating traffic and converting potential users once I've released my product into the wild. I know I need to learn more about marketing but I don't know where to start as I've no baseline to judge the quality of the materials I stumble across.Does anyone know any websites, blogs, e-books or other resources for learning how to market effectively?
Does anyone know any good resources for learning how to market a web app?
web applications;marketing;traffic
The best thing i ever did to help me in marketing via the web was buy The Social Media Bible http://www.amazon.com/Social-Media-Bible-Strategies-Business/dp/0470623977/ref=sr_1_5?ie=UTF8&qid=1297662101&sr=8-5Here is a great article:http://web.appstorm.net/roundups/design-roundups/10-marketing-resources-every-app-should-provide/Here is an old but good article.http://www.masternewmedia.org/news/2007/12/05/web_application_marketing_strategy_what.htmThese days its all about social marketing. That being said you should also market on Facebook Ads & Google Ads. be sure to track every ad carefully so you know your actually making money & conversions. 