I am about to apply for an adsense account so I can display ads for a new website/web app I have built. It is My first experience with adsense and I have heard that quite often adsense applications are rejected.  The nature of the website is genuine content/software and I believe any reasons for the application being rejected would be minor technical quibbles rather than some fundamentally unfixable problem with the nature of the website or its content.  My question is, if I apply and get rejected - on some issue that is fixable - will I be able to simply fix issue (to adsense's satisfaction), re-submit the application and then get approved - or are there permanent consequences to having failed an application one or more times?
What are the residual consequences of having an adsense account application denied?
google adsense;google adsense policies