Ismail, Isma Rosila and Lawrence, Jill (2012) Investigating intercultural communication across ethnic diversity: a preliminary study at University Malaysia Terengganu. In: 2nd Malaysian Postgraduate Conference (MPC 2012), 7-9 July 2012, Gold Coast, Australia.
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The Malaysian context is diverse in that there are three main ethnic and religious groups: Muslim Malay, Chinese Buddhist and Indian Hindus. These ethnic and religious groups are reflected in the staff composition at the University Malaysia Terengganu (UMT), a university on the East Coast of Malaysia. The site has been selected because, given the ethnic mix, there is potential for intercultural communication problems to surface among the staff which includes the three ethnic groups. The objective is to ascertain whether these communication patterns generate problems and conflict which may, in turn, affect the university's productivity.
|Item Type:||Conference or Workshop Item (Commonwealth Reporting Category E) (Paper)|
|Additional Information:||Authors retain copyright.|
|Uncontrolled Keywords:||intercultural communication; ethnic diversity; Malaysian university|
|Fields of Research (FOR2008):||13 Education > 1301 Education Systems > 130103 Higher Education|
16 Studies in Human Society > 1608 Sociology > 160803 Race and Ethnic Relations
20 Language, Communication and Culture > 2001 Communication and Media Studies > 200105 Organisational, Interpersonal and Intercultural Communication
|Socio-Economic Objective (SEO2008):||UNSPECIFIED|
|Deposited On:||18 Oct 2012 11:59|
|Last Modified:||15 Nov 2012 15:00|
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