Marketing Plus of Fresno has recently received recognition for its work in advertising and package design. The award-winning work is for Marketing Plus’ clients, Cecelia Packing Corp., a citrus grower/shipper based in Orange Cove, Calif., and Well Pict Berries, a grower/shipper of strawberries and raspberries based in Watsonville, Calif.
For Cecelia, Marketing Plus produced bag and box package designs for their kid-friendly “Dimples” mandarin orange line, which won a Silver Award in the category of Promotional Packaging. For Well Pict, the company’s 2011 trade ad campaign won a Silver Award in the category of Business to Business/Trade Magazine Ads. The Dimples packaging is used throughout the U.S. and as far away as Malaysia, while the Well Pict ads have been featured in both U.S. and international magazines.
“We’re very proud and excited to receive these awards for the work we do on behalf of our clients,” said Julie Lucido, CEO of Marketing Plus. “Our job is to stay out of the limelight while making our clients shine, but it’s nice to get some recognition for the work we do behind the scenes.”
The 2011 Davey Awards competition recognizes achievement by smaller creative firms and is sanctioned and judged by the International Academy of the Visual Arts. Marketing Plus was selected out of nearly 4,000 entries from around the world.
Marketing Plus produced the award winning work in partnership with Fresno-based design firm, Zylka Design.