About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Tag Archives: Asia Illusionist
J C’s Note: 3 years ago, I wrote an essay called “The Magic Evolution & You”. Ning has expounded on this issue with her own thoughts, mirrored by her ever evolving magic, style & image. Just check out how much her magic … Continue reading
Ning & I were in Kuala Lumpur, Malaysia, this past week and one of the things that we did was to head to the Men’s Health Malaysia studio for a photoshoot. Ning will be featured in a 4-page spread in … Continue reading
Here is a great article by Ning that has been published in a few international magic magazines. It is an insightful and modern look at male performers working with female assistants, partners or co-performers from a female’s perspective. It is … Continue reading
I just got back into the workshop to begin overseeing the fabrication of four illusion projects that will be featured in various shows this year. While I use the term “illusion projects”, not all are illusions. Two are custom designed … Continue reading
This has been an eventful week with several exciting projects taking shape for the rest of the year. We have been performing at high end corporate & special events including being featured performers for the AIC Financial Conference gala dinner … Continue reading
In between traveling for our international gigs the last few weeks, we had a short break for Chinese New Year, worked several local shows, held our Magic Boutique sale and have been working on several new exciting projects. A New … Continue reading
The Ultimate Illusion Collection: The Vault Edition is printed and orders will be shipped out tomorrow. I know there are a few magicians who ordered this months ago but waited for this updated, expanded and improved edition. Trust me, the … Continue reading
In the midst of our performing work, Ning, Adeline & I have been secretly working on this pet project for the international magic community. Are you ready? We designed and created a set of wooden cups for the magician’s “Cups … Continue reading