Saturday July 28, 2012
Spikes Asia creative festival reveals jury line-up
The Spikes Asia Festival of Creativity, the regional creative advertising and communications festival for Asia-Pacific, has announced several jury presidents for this year's event which will take place in Singapore from Sept 16-18.
The Lions Festivals, which organises Spikes Asia together with Campaign Asia Pacific publisher Haymarket, said in a statement that Amir Kassaei, chief creative officer of DDB Worldwide, will chair the Film, Print, Outdoor and Radio Jury.
This jury is made up of 12 award-winning creatives from across the region, including JWT regional executive creative director (South-East Asia) Tay Guan Hin, BBDO Guerrero (Philippines) chairman and chief creative officer David Guerrero, and Y&R Malaysia executive creative director Gigi Lee.
Philip Thomas, CEO of Lions Festivals, said: “This is a very strong jury line-up befitting the high calibre of work that no doubt will be judged at Spikes Asia this year. Whilst Asia-Pacific agencies are doing well at international awards, it's at regional awards such as Spikes Asia where more of the work will shine putting the spotlight on the region, its agencies and the creators of the work.”
Ogilvy & Mather Asia Pacific chief creative officer Eugene Cheong has been appointed Craft Jury president. He was behind some of Singapore's most awarded advertising like East Timor Tourism, Hospice Council and the God campaign.
BBDO Asia, Middle East & Africa chairman and CEO Chris Thomas will be the Creative Effectiveness Jury president.
Party (Tokyo) creative director, founder and CEO Morihiro Harano has been named as the Digital and Mobile jury president. He has received to date Gold Lions at Cannes, a D&AD Yellow Pencil, the AdFest 360 Lotus, a Good Design Award and the Dentsu Advertising Grand Award.
JWT Shanghai chief creative officer Yang Yeo will chair the Design Jury. He led China to its first-ever Gold Lion at Cannes in 2008 with the adidas Beijing Olympics campaign, and made history once again by winning China's first-ever Cannes Grand Prix in 2011 with the Samsonite Heaven & Hell' print ad, which also went on to win three further Grands Prix at Spikes Asia last year in the Print, Outdoor and Print & Poster Craft categories.
Glenn Osaki, Asia president of Publicis Groupe's strategic communications and engagement agency MSLGROUP, will lead the PR Jury. MSLGROUP is the largest PR agency network in Asia, which includes 38 owned offices and more than 1,675 employees.
Finch (Australia) executive producer Michael Hilliard has been appointed the first Branded Content & Entertainment Jury president. This film, television and transmedia producer's work with a range of award-winning actors, musicians, artists and sports figures (including Robert Redford, Cate Blanchett, Tom Ford, Jeff Koons, Kobe Bryant, Paul Simon and P. Diddy) blends pop culture with documentary and television. His work has been recognised by Cannes Lions, The One Show, the Directors Guild of America, and the Emmys, and has become part of the permanent collection at the Museum of Modern Art in New York.
Delegate registration for Spikes Asia is now open, with anyone registering before Aug 1 benefiting from the early bird rate. For further information on the Festival and how to register, visit www.spikes.asia.
>The Star is the official and exclusive Cannes Lions International Festival of Creativity representative for Malaysia.