Ekta Kapoor directed Kumkum Bhagya.
Kumkum Bhagya -LRB- English  : Vermillion In My Fate -RRB- is a Hindi-language Indian soap opera which premiered on 15 April 2014 .. Hindi. Hindi. Vermillion. Sindoor. Indian soap opera. Indian soap opera. and is broadcast on weeknights on Zee TV .. Zee TV. Zee TV. The show is loosely based on the novel Sense and Sensibility by Jane Austen .. Sense and Sensibility. Sense and Sensibility. Jane Austen. Jane Austen. Kumkum Bhagya is its Indian interpretation , which follows the life of a Hindu-Punjabi matriarch , Sarla Arora , who runs a marriage hall .. Sarla lives with the hope of seeing her two daughters Pragya and Bulbul , happily married some day .. The pivotal characters of this show are strong , feisty women , living together in an all-female matriarchal family .. The series stars Sriti Jha , Shabbir Ahluwalia with Mrunal Thakur , Arjit Taneja / Vin Rana , Shikha Singh and Leena Jumani in supporting roles .. Sriti Jha. Sriti Jha. Shabbir Ahluwalia. Shabbir Ahluwalia. Mrunal Thakur. Mrunal Thakur. Arjit Taneja. Arjit Taneja. Vin Rana. Vin Rana. Shikha Singh. Shikha Singh. Leena Jumani. Leena Jumani. The series is produced by Ekta Kapoor under the banner Balaji Telefilms .. Ekta Kapoor. Ekta Kapoor. Balaji Telefilms. Balaji Telefilms. Continuing her tradition , Ekta Kapoor has named the series starting with the letter `` K '' because she feels it is lucky .. Ekta Kapoor. Ekta Kapoor. The show is directed by Sameer Kulkarni and developed by Ekta Kapoor .. Ekta Kapoor. Ekta Kapoor