This study adopts a feminist critical approach to explore how parenting was understood during the COVID‐19 restrictive measures in Iceland. Iceland has been known as a front runner in gender equality, and women’s participation in the workforce is high. Data consists of 97 stories that were collected during the peak of COVID‐19 in April 2020 using the story completion method. The stories were thematically analysed. Most of the participants were university‐educated women. The themes demonstrate the power of neoliberal discourses in framing parenting. Parenting during a pandemic, especially mothering, is constructed as an overwhelming project that requires detailed organization and management. There is also resistance to neoliberal governmentality through redefining successful parenthood. Furthermore, the gendered nature of domestic work is questioned, especially the traditional, inactive father who prioritizes his own needs only to fail comically in the domestic sphere. The study contributes to our understanding of gendered parenthood in neoliberal, pandemic times.
Chaos ruined the children’s sleep, diet and behaviour: Gendered discourses on family life in pandemic times